Columnists,Rohantha Athukorala

Why did voter behaviour change on 10 Feb?

Views - 1630 Tuesday, 13 February 2018 00:00

What Sri Lanka saw on 10 February, 2018 will go down in history as a show of the ‘power of a Sri Lankan voter’. A typical Sri Lankan may look submissive, quiet, and gentle but they are decisive and are change agents. We saw this on 15 January, 2


SL must reach ASEAN via Singapore FTA

Views - 247 Thursday, 8 February 2018 00:00

Whilst the Share of Voice (SOV) is currently focused on the local elections, the fact of the matter is that Sri Lanka is at a crossroads to pay almost a $ 10 billion debt in the next three years. With our income sources not very competitive, with exp


10 Federer lessons for Sri Lankan sportsmen

Views - 288 Thursday, 1 February 2018 00:00

Last Sunday when Roger Federer won the 2018 Australian Open, it sure shocked the world as all the top players were eliminated earlier in the championship 2 sets all and going into the 5th set speculation was rife whether a 37-year-old could pull it t


Sri Lanka Tourism lives on the edge

Views - 355 Wednesday, 24 January 2018 00:00

One of Sri Lanka’s focused industries which has attracted dollar investments and share of voice globally in the last three years is the tourism sector. Essentially private sector-driven, the industry has crossed the $ 4 billion mark and attracted o


Marketing and war are similar; who will win on 10 February?

Views - 437 Wednesday, 17 January 2018 00:00

If we watch any media channel today, the focus is on the 10 February elections in Sri Lanka. For the first time we see how


IPL brand crosses $ 5.3 b; pickups for Sri Lanka’s Global Rankings

Views - 912 Wednesday, 10 January 2018 00:00

When an economy is growing at around 4% and the size of the economy is around $ 80 billion, the consumer is challenged when it comes to purchasing power. Inflation in November is at 8.4%


Sri Lanka’s No. 1 brand BOC dented by bond scam?

Views - 908 Wednesday, 3 January 2018 00:00

The highest share of voice(SOV) event of Sri Lanka in 2017 was undoubtedly the alleged bond scam of the Central Bank. Via TV, radio


Politics move to the village, will it work?

Views - 253 Friday, 29 December 2017 00:00

Whilst the economic challenges remain in Sri Lanka stemming from exports to foreign remittances, from tourism to FDIs in the backdrop of a sluggish economy growing at 3.4%, we now move to the political battle at the village level.


Doing business in Sri Lanka 2017

Views - 594 Wednesday, 20 December 2017 00:00

The other day I was at the Daily FT-Interbrand awards 2017 presentation and global expert from Holland was explaining how a country brand can be calculated and if the brand is strong then we can attract higher quality tourists,


Kodak moments for Sri Lanka Tourism

Views - 536 Wednesday, 13 December 2017 00:00

It was quite disheartening to see the tourism numbers for November 2017 dropping to 167,511 visitors at 0.2% growth against


Top global brand being destroyed: Lesson for SL

Views - 246 Wednesday, 6 December 2017 00:00

One of the key issues faced by Sri Lanka is the reduction in Foreign Direct Investment (FDI) from $ 1.5 billion in 2014 to $ 0.8 billion in 2016


Private sector must help build beaten brand Sri Lanka 

Views - 326 Wednesday, 29 November 2017 00:00

Let’s accept it, brand Sri Lanka has received a severe beating in the last three years due to the overall performance suffering from all fronts.


Ceylon Tea: go back to basics

Views - 702 Tuesday, 21 November 2017 00:00

During the last couple of weeks the banter between a brand owner for Tea and the Tea Exporters Association was very interesting. Ultimately the editor of the said newspaper mentioned that no more correspondence would be


Budget 2018: Enterprise Sri Lanka must address realities

Views - 514 Wednesday, 15 November 2017 00:02

The other day at a post-Budget forum the Minister of Finance said that Enterprise Sri Lanka needed to take off just like the USS Enterprise in the movie Star Trek with innovative solutions while venturing into places that no man


Tourism marketing impacts total country performance

Views - 328 Tuesday, 7 November 2017 00:00

At the recently concluded Colombo university Tourism research symposium 2017, one of the key insights shared by a World Bank speaker was that ‘you have a wonderful product but the world does not know about this’. We have heard this comment many t


Sri Lanka’s global image dented to $ 77 b

Views - 490 Wednesday, 25 October 2017 00:48

When the previous regime lost favour with the people on 8 January, the new Government was elected on the expectation of building a new Sri Lanka.


A SME policy finally in Sri Lanka

Views - 2105 Wednesday, 18 October 2017 00:00

The other day there was a communiqué that Sri Lanka must have a SME policy as per the direction from the leadership of the Yahapalanaya Government. It sure gave breath to the economy that is currently nose diving with a growth at 4.7% and all banks


Sri Lanka: Have we lost the way in 2017?

Views - 472 Wednesday, 11 October 2017 00:00

When the country voted in the current Government, the private sector wanted a progressive government which is market-driven with strong governance given the issues of corruption that existed in the previous regime


Sri Lanka Tourism: Carrying capacity and differentiation

Views - 583 Wednesday, 4 October 2017 00:00

The recent focus by many on the tourism sector from restaurant owners to hoteliers and travel agents given is a view of the value chain development taking place in the country


Sloane Stephens’s lessons for parents of child stars

Views - 218 Thursday, 28 September 2017 00:00

I yet remember taking my son when he was five years old to our family paediatrician, who said, “If you don’t make him active, he will be a diabetic in three to four years.” The only sport I knew was karate and his life of being a martial arts s


Is Sri Lanka ready for the 2025 growth agenda?

Views - 468 Tuesday, 19 September 2017 00:00

The other day the President and Prime Minister launched the 2025 vision for Sri Lanka which was incidentally the third policy statement of the Government since coming to power in 2015. My view is that the continuous changes to policy is important and


Lessons for the public sector chairman

Views - 483 Wednesday, 13 September 2017 00:00

If anyone has served the public sector in any capacity, the decision last week by a High Court on the highest-ranked Government officer of the country sure sent shockwaves.


Fake goods increase to 41 million across the EU border

Views - 132 Friday, 8 September 2017 00:00

Whilst it was refreshing to see the 2025 national economic policy being launched by the President and Prime Minister, a point that needs to be highlighted is that the trade gap has increased from 8.1% in 2014 to 8.4% in 2015 and 9.1% in 2016 which do


Tourism: Issues Sri Lanka is facing are similar to Japan

Views - 1127 Wednesday, 30 August 2017 00:00

After having engaged the tourism industry for the last 10 years at operational and policy level, one thing is very evident in Sri Lanka. Everybody is an expert in developing the tourism industry of Sri Lanka, be it a cab driver to parking attendant.


Sri Lanka must move from politics to business

Views - 1697 Thursday, 17 August 2017 00:14

Last week, the Yahapalana Government, which came on the promise of good governance and weeding out corruption, had its first blow, when a senior minister and deputy leader of the party had to resign over allegations of corruption. Whils


Sri Lanka cannot afford another terrorism backlash

Views - 1540 Thursday, 10 August 2017 00:01

The other day when the news emerged that forms of terrorism were emerging with sporadic attacks in the Jaffna peninsula, the first that that crossed my mind was Sri Lanka which is having a debt of almost 56 billion dollars cannot take ano


Sri Lanka must follow Pakistan’s IMF reform model

Views - 1714 Wednesday, 2 August 2017 00:00

Research reveals that a country’s image has a positive correlation on inward investment, adding value to exports of a country and attracting quality tourists whilst having a positive impact on skilled migrants.  Whilst China remains a


Sri Lanka badly needs global marketing campaign now

Views - 1409 Wednesday, 19 July 2017 00:00

Global growth 6% Destinations globally registered 369 million international visitors during the period January to April 2017 with an incremental volume of 21 million travellers registering a growth of 6%, states a latest release of the UN


Why the 150-year party for Ceylon Tea?

Views - 3187 Thursday, 13 July 2017 00:00

 The estate workers were not involved in last week’s tea party, nor for that matter were the tea planters who burned the midnight oil to make this turnaround a success story which does not hold in good stead for the industry – Pic


Modi mantra might help in marketing Sri Lanka

Views - 2495 Wednesday, 5 July 2017 00:00

While the US President continues to agitate the world with his out-of-the-box decisions that have resulted in his approval rating dropping to a low of 36%, Indian President Narendra Modi gave him a bear hub which sure shook the world.  Know


Today's Columnists

Lasantha, journalists and diplomats

Wednesday, 23 January 2019

We find scarce little to celebrate in a sullied land, marking our days remembering the tragedies that tell our blood-soaked history. In the troubled decades preceding, many, from the highest in the land to average citizens, have met with violent ends


Automation and machine learning: Helping organisations extract deeper value from data

Tuesday, 22 January 2019

The world is in the midst of a data explosion. Humans are generating an estimated 2.5 quintillion bytes of data every single day1, according to Forbes, and more data was created in the past two years than in all of human history. No wonder data now r


SL tourism: From TOM to experience the brand in 2019

Tuesday, 22 January 2019

Last week I had just crossed the border that separates Laos from Thailand and was on route via land to Thailand. My mind was on Laos – a country branded globally as ‘Simply Beautiful’ (backed by the ADB in 2018) to attract visitors into the cou


Questionable (or absurd) official report on poverty indicators

Tuesday, 22 January 2019

The latest Report issued by the Ministry of National Policies and Economic Affairs on ‘Poverty Indicators’ is both questionable and outrageous.1This Ministry is under the responsibility of the Prime Minister, Ranil Wickremesinghe. Most of the sta


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