The Under 14 International Girls Football Festival for Central and South-East Asia organized by the Asian Football Confederation (AFC) took place in Colombo from 10th - 14th March.
The festival was conducted under the exclusive sponsorship of SAMAPOSHA, a renowned brand, that continuously advocates nutrition and vitality among young children, concluded successfully, yesterday.
This festival was conducted in Sri Lanka for the third time and and girls’ teams consisting of more than 100 players from countries such as Bhutan, Iran, Jordan, India, Palestine and Sri Lanka participated in the activities that included physical training, strength training, game focus instructions, developing playing strategies,etc.. In addition friendly matches were conducted between the teams.
Vasantha Chandrapala, Asst. General Manager – Marketing, Plenty Foods (Pvt) Ltd. said “SAMAPOSHA brand has been continuously supporting and promoting Sri Lanka’s school football and this was a great opportunity to bring down regional talent so that our girls’ teams got better exposure on ever evolving challenges of the game.”
In addition to the players, the local football fraternity, namely, the officials, coaches, physiotherapists and managers also got a priceless opportunity to get training and exposure in their respective areas of the game.
With the success of this year’s festival, Sri Lanka stands a chance of hosting this festival in 2012 as well.
SAMAPOSHA has a close association with the game of football in Sri Lanka and the brand extends many extensive sponsorships towards the game throughout the year including the under 13 national football championship games, annually.
Plenty Foods Limited, manufactures SAMAPOSHA using only locally grown grains and pulses such as green gram, soya, rice and corn. SAMAPOSHA purchases all the raw material directly from the 15,000 plus farmer who are registered with the Company’s backward integration programme.