Würth Group affirms future investment in Sri Lanka

Sixth from left onwards: Würth Lanka Chief Executive and Managing Director Suranga Kekuluwalage, Würth Group Central Managing Board Member Dr. Reiner Specht, Senior Vice President for South and Southeast Asia Christian Olsen, and the management team of Automotive Division with one of the Würth Lanka customers – D&D Auto Line

• Würth Group Central Board leaders visit Sri Lankan unit

Würth Lanka recently welcomed two key leaders of the Würth Group’s Central Management Board: Central Managing Board Member Dr. Reiner Specht, and Senior Vice President for South and Southeast Asia Christian Olsen. Their visit marks a strategic moment in Würth Lanka’s growth journey and signals the group’s clear intent to further invest in the company in the near future, the company announced.

In 2024, Würth Lanka recorded one of its most outstanding years yet, posting strong growth figures despite the lingering effects of the national economic downturn and political uncertainty leading into the election year. The company’s momentum has carried into 2025, with June 2025 turnover increasing by an impressive 64% compared to June 2024, underscoring its strong market position and sustained performance. This success reflects a resilient business model, a dynamic growth strategy, and agile leadership under Managing Director and CEO Suranga Kekuluwalage, who assumed leadership in early 2024.

While the Automotive Division remains Würth Lanka’s largest contributor, generating the major share of revenue and growth, the company’s continued expansion has also been significantly driven by its Construction, Metal, and Maintenance divisions. These divisions consistently meet the evolving demands of local industries, delivering practical, high-quality solutions to builders, metal fabricators, and maintenance professionals. From structural fastening systems to workshop consumables and safety essentials, Würth Lanka’s diversified portfolio reinforces its role as a comprehensive multi-sector partner.

Presenting the 2025 Strategic Outlook, Kekuluwalage highlighted how transformation efforts have fostered agility, efficiency, and a performance-first culture. He also emphasised the successful launch of the new ‘Trade’ division, expanding the company’s reach into emerging market segments. Würth Lanka’s growing team and commitment to nurturing Sri Lankan talent were also spotlighted—reflecting its long-term vision and confidence in the local market.

Dr. Specht and Olsen participated in Würth Lanka’s Mid-Year Sales Conference, engaging directly with the local team to celebrate achievements and recognise individual contributions. Their visit included a stop at a leading automotive workshop that partners with Würth Lanka, where they saw firsthand the real-world impact of German technology, specialised training, and Würth’s commitment to quality.

Dr. Reiner Specht noted that, “Würth Lanka exemplifies the spirit of excellence that defines our global family. The dedication of your team to thrive in Sri Lanka’s demanding market inspires great confidence in the path ahead.” Olsen added, “Our visit reaffirms Würth Group’s long-term commitment to Sri Lanka. We are here to support Würth Lanka with world-class products, advanced services, and new business opportunities that elevate the country’s professionals and industries.”

Part of the global Würth Group, with fiscal-year sales surpassing EUR 20 billion in 2023—Würth Lanka proudly continues its 25-year legacy of quality, reliability, and sector leadership. This high-level visit not only reflects the Group’s confidence in the local operation but also signals a renewed era of strategic collaboration and sustained investment in Sri Lanka’s future.