Ideal Motors kicks off ‘Mahindra Care Fest’ service campaign

Ideal Motors Ltd., the sole authorised distributor in Sri Lanka for premier vehicle brand Mahindra & Mahindra, will hold its unique ‘Mahindra Care Fest’ service campaign for all customers from 24-25 January at the Mahindra Central Workshop in Ratmalana.

The mega ‘Mahindra Care Fest’ service campaign is an annual program held across the world for existing Mahindra customers and a much-looked-forward to and talked about calendar event. To mark this year’s celebration in Sri Lanka, Ideal Motors have decided to conduct the campaign under several phases.

Ideal Motors’ prime aim is to safeguard its customers and ensure they receive superior service. Strengthening its relationship with customers and to increase customer satisfaction, specially trained technicians will inspect all the vehicles during these two days and Ideal Motors has also made necessary arrangements to offer free quality inspections as well as special discounts on services and repairs during the campaign period.

To-date, Ideal Motors have completed sales of over One lakh of Mahindra vehicles in Sri Lanka and through an unparalleled after-sales service network provides dedicated and state-of-the-art service and repair facilities to all customers.

To support a wider range of customers, Ideal First Choice Ltd., a subsidiary of the Ideal Group, is also planning to hold a Mahindra Care Fest at its service and repair centres located island-wide.

These programs are scheduled to be held in February at the Ideal First Choice Service Centres. Similar to the first phase taking place during 24-25 January at the main service centre in Ratmalana, diagnostic, care, and maintenance services will also be offered to customers who visit the Ideal First Choice service centres during the February service campaign. 

Going the extra mile, the Ideal First Choice Service Centre in Anuradhapura has also made arrangements to host this event in March. The service camp will cater to all Mahindra heavy vehicle owners.

Having garnered an impressive reputation as the exclusive distributor for Mahindra motor vehicles and for superlative after sales service, in 2019, Ideal Motors took great pride in inaugurating Mahindra Ideal Lanka Ltd, the local automotive assembly plant for the Mahindra KUV 100 NXT, manufactured sourcing 30% local components.

In addition to the KUV 100 NXT petrol vehicle, the factory, a joint venture between M&M Ltd. and Ideal Group has also commenced assembling the KUV 100 NXT diesel vehicle and the Mahindra Bolero City Pick-Up, as a ‘Made in Sri Lanka’ vehicle, also with local value additions.