Winners:
- Best In Store/Activation: SEA’s largest cholesterol check delivers large sales (Nestlé) – Mindshare Malaysia
- Best Event/Experiential: Kissanpur – World’s first crowd-sourced tomato farm (Unilever) – Mindshare India
- The Effectiveness Award – Seduction in a bottle (Slice/PepsiCo) – Mindshare India
Best Contribution to a Campaign by a Media Owner – MTV VJ Jose Kidnapped for Axe Shower Gel (Axe/Unilever) – Mindshare India and Viacom
- Best Targeted campaign – Smarter Cities Connect – Ogilvy Singapore (IBM) (supported by Mindshare)
- Network of the Year – Mindshare
Highly commended
- Best Social Media Strategy – Ayo Indonesia Bisa ‘Come on Indonesia can’ – (Unilever) Mindshare Indonesia
- The Effectiveness award – Kissanpur: Where what you grow is what you eat (Unilever) – Mindshare India
