Sunshine Consumer shines with 10 awards at SLIM Digis 2025

Friday, 19 September 2025 00:08 - - {{hitsCtrl.values.hits}}

Celebrating creativity and excellence: Sunshine Consumer team shines at SLIM Digis 2025 with multiple awards

Sunshine Consumer celebrated 10 awards at the SLIM Digis 2025, the country’s premier digital marketing awards ceremony organised by the Sri Lanka Institute of Marketing (SLIM).

The company’s campaigns stood out across diverse categories, demonstrating both creative brilliance and digital effectiveness.

Among the highlights was the Gold award for Ran Kahata “My Tea. My Opinion.” in the Best Use of Digital in a Marketing Campaign for FMCG – Food & Beverage Brands category. The campaign was also recognised with a Bronze in Best Use of Digital Creative Content, underscoring its strength in both strategy and creativity. Furthermore, Ran Kahata was recognised with another Bronze in Best use of Agile Marketing/Moment Marketing Category for Kahata Adhipathi campaign. Sunshine Consumer’s flagship tea brand Zesta also shone, with “My Zesta Story” securing Silver for Digital/Social Platform Integration and Cross Media Integration, along with a Merit in the FMCG-Food & Beverage Brand category.

The company’s confectionery portfolio delivered further accolades. Milady’s “Rasa meda rasayak musu kala toffeeyak” earned Bronze in Best Use of Digital in a Marketing Campaign and a Merit in Best Use of Digital Creative Content. Daintee’s Edible Gingerbread House campaign was honoured with a Merit for Best Use of Digital in a Marketing Campaign-FMCG Food & Beverage Brands Category, while X-Tra Asamanyayi was recognised with Bronze in Best Use of Agile/Moment Marketing.

Sunshine Consumer CEO Anuruddha Aluvihare said: “Winning across so many categories at SLIM Digis is more than recognition and it is validation of our vision to push boundaries in digital marketing while remaining deeply connected to our consumers. These awards are a testament to the passion and creativity of our teams and partners, who continuously strive to set new benchmarks in the industry.”

Chief Marketing Officer Kavi Rajapaksha Deshapriya said: “What makes these wins truly special is the breadth of recognition, from tea to confectionery, from creative content to integration and moment marketing. This shows the strength of our brands and the collaborative spirit of our agency partners. SLIM Digis inspires us to stay ahead of the curve, and these awards motivate us to keep innovating in how we connect with Sri Lankan consumers in meaningful and exciting ways.”

With its rich haul of Gold, Silver, Bronze, and Merit awards across multiple categories, Sunshine Consumer’s performance at SLIM Digis 2025 reinforces its position as a leader in shaping the digital marketing landscape of Sri Lanka.