6 wins, 3 Category Bests: WYLD Global shines at SLIM DIGIS in debut year

Thursday, 18 September 2025 02:56 - - {{hitsCtrl.values.hits}}

Wyld Global team

From left: Director/Chief Executive Officer Banura Sooriyapperuma, Director/Chief Creative Officer Shanellie White, and Director/Chief Brand Officer Dilanjan Senevirathne

WYLD Global, a digital-first creative agency, made a grand entry at SLIM DIGIS 2025 by securing six accolades across diverse industry campaigns in its first year of participation. The agency’s performance included three Silver Awards, all recognised as Category Best, in addition to one Bronze and two Merit Awards.

The recognition spans work in not-for-profit, automotive, and consumer brand sectors, underscoring the agency’s versatility and commitment to data-driven storytelling. Among standout entries was WYLD Global’s campaign for the DigiEcon Global Investment Summit, initiated by the Information and Communication Technology Agency (ICTA) of Sri Lanka. This digital campaign repositioned the country as a promising investment destination and resulted in 225+ verified investor leads, directly contributing to several funding deals for local startups.

Another significant highlight was WYLD Global’s collaboration with DSI Tyres, which earned four awards across categories such as data intelligence, e-commerce innovation, and performance marketing.

These campaigns demonstrated how a traditional retail brand can be revitalised through strategic digital transformation and measurable performance outcomes.

In the consumer segment, the agency’s campaign for Waves, which featured pop icon Yohani de Silva, was lauded for its influencer-led storytelling tailored to Gen Z and millennial audiences. Emphasising individuality and cultural relevance, the campaign delivered double-digit growth in both sales volume and revenue.

Across all entries, judges praised WYLD Global for its cohesive strategic thinking, market insight, and ability to turn creative storytelling into tangible business impact.

WYLD Global Co-Founder and CEO Banura Sooriyapperuma said, “This is our first year entering the SLIM DIGIS, and these wins represent more than just the past year. They’re the result of years of hard work, building a team, and trusting that team to deliver exceptional work. We’re beyond grateful to SLIM for this recognition, and to our clients for believing in the work.”