Sri Lanka’s leading supermarket chain, Cargills Food City, is offering its customers a fantastic opportunity to make the Christmas and New Year season extra special this year! The ‘Special Christmas Surprise’ by Cargills FoodCity is extending this unbelievable offer of turning 10 lucky shoppers into millionaires by spending just Rs. 500.
The promotion which commenced on 1 December will run for 45 days up until the 15 January 2012. In addition to this, there are another 10,000 instant gift vouchers worth Rs.500 each to be won by lucky shoppers!
Cargills Ceylon Plc COO Sidath Kodikara, commented on the promotion, “As the nation’s largest supermarket chain, we wanted to come up with an innovative and exciting promotion that would convey our appreciation of our customers’ loyalty, whilst adding joy to their lives in the spirit of the season.
Our special Christmas surprise offers a bundle of unbelievable happy surprises for our customers. Cargills FoodCity will forever change the lives of 10 lucky shoppers who will become millionaires and also touch the lives of 10,000 others with instant gift vouchers!
We have allocated Rs. 15 million in prizes for this promotion, to be distributed until 15 January 2012. More importantly, all it takes to be eligible for these amazing prizes is to spend a minimum of Rs. 500 only.
You have multiple chances of winning by purchasing one or more of the nominated brands.
We wanted to ensure that this promotion is inclusive in nature and offers a chance to shoppers from all walks of life to enter. What we would like to reiterate is that most shoppers spend Rs. 500 or more on their weekly shopping and therefore the entry criteria is extremely attractive and appealing to a majority of shoppers anywhere in the country.”
Kodikara further stated, “We have given an opportunity of winning Rs. 1 million to 10 customers.
The draw will be held at the end of the promotion and the more coupons you enter, your chances of winning increases.
Most other retail promotions offer prizes that reduce in value as the promotion comes to an end and thus it also reduces your chances of winning.
Today Cargills is offering the highest prize money this season which offers our loyal customers the highest chance of winning as the season draws near.”
It’s 365 days of Christmas at Cargills FoodCity with super savings on essential items and selected brands all through the year.
In October alone Cargills offered their loyal customers a total of Rs. 28million in discounts and special offers.
Today, Cargills Food City is the fastest growing retail network in Sri Lanka spread across 23 districts, topping 173 branches.
Cargills is rated the fourth most Valuable Brand in Sri Lanka and the Most Valued Retail Brand in the island according to research conducted by Brand Finance Lanka in 2009.
Cargills Food City was also shortlisted along with Tesco, Marks and Spencer, Woolworths and Migros for the Most Responsible Retailer of the Year award at the World Retail Awards 2009 held in Barcelona, Spain.