The national mobile service provider SLT Mobitel became the first Sri Lankan brand to achieve one million fans on Facebook recently thereby securing a steady position as one of the strongest local brands to maintain positive customer engagement on social media.
As one of the leading telecommunications service providers, SLT Mobitel has been able to shape Sri Lanka’s ICT landscape and experience immense growth over the years due to a strong and dedicated relationship built with its customer base. SLT Mobitel’s strong presence on Facebook also stands testament to its focus on customer centricity and its credo of ‘We Care. Always’. To further enhance digital connectivity with SLT Mobitel users and fans, the SLT Mobitel Facebook page will in the near future encourage further customer interaction on social media. This will enable the company to gain further customer input and feedback on improvements to products and services offered by SLT Mobitel to ensure a quality-driven and consumer-friendly service. SLT Mobitel’s growing presence on Facebook will enable it to meet its future goal of transforming into the informative hub for fans on social media, and enable to lead the industry into its next phase of development through digital connectivity. SLT Mobitel officially launched its Facebook page in December 2009 and had 500,000 fans by 2013. These numbers doubled in just two years and continues to grow.