Hutch expands digital onboarding for customers via Singer branch network

Friday, 2 May 2025 00:00 - - {{hitsCtrl.values.hits}}

In a move to accelerate digital transformation and enhance customer convenience, Hutch has expanded its ongoing partnership with Singer, Sri Lanka’s foremost consumer durables retailer, to enable wider access to eSIM technology and offer a digitally streamlined onboarding for mobile users across the country.

This fully digital onboarding model ensures a swift, paperless experience eliminating manual processes and repeat visits. Whether activating an eSIM in-store or obtaining a standard physical SIM, customers can now enjoy a seamless journey that reflects the ease and efficiency of today’s digital lifestyle.

The process is designed to be fully digital and effortless. Upon scanning the in-store QR code with their smartphone, customers are directed to a Hutch digital platform where they can either activate an eSIM instantly or complete a quick form to request a physical SIM to your doorstep. This eliminates the need for return visits, paperwork, or manual handling, ensuring a frictionless onboarding experience that meets the expectations of today’s connected consumers.

Beyond accessibility and affordability, this partnership introduces a new era of customer-centric mobile service delivery. Customers no longer need to visit different locations to purchase a smartphone and obtain a mobile connection. Hutch and Singer collaboration has brought the full experience under a single roof. By combining Hutch’s advanced connectivity solutions with Singer’s island-wide retail presence, the partnership offers a one-stop destination for mobile needs, streamlining the journey from device purchase to network activation. Additionally, this collaboration brings exclusive benefits to Hutch customers, including special discounts on entry level smartphone devices under the Honor and ZTE brands to accelerate digital inclusivity and make cutting-edge technology more accessible.

Hutch Sri Lanka Chief Marketing Officer Hamdhy Hassen said: “At Hutch, our focus is on empowering people in the digital era helping them embrace digital services that can transform their lives. Our partnership with Singer is a significant step in this journey expanding reach and simplifying mobile access, be it getting an instant eSIM connection, a QR-powered SIM delivery or even the first upgrade to a smartphone on a concessionary basis It’s all about enabling customers to move forward. “

Singer Sri Lanka PLC Marketing Director Janmesh Antony said: “Singer has always prioritised offering cutting-edge technology and convenience. Partnering with HUTCH reinforces our shared vision of delivering value-driven solutions. Now, customers can access both premium mobile devices and seamless connectivity in one place.”

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