GrayMatter’s strategic alliance with Global Business Counselling for APAC markets

Tuesday, 24 March 2015 00:05 -     - {{hitsCtrl.values.hits}}

GrayMatter Software, a renowned International Analytics Company, announced its partnership with Global Business Counselling a Singapore and Sri Lanka-based consulting group for Asia Pacific region. This partnership is strategic to both entities and will benefit the markets in which both operate leveraging their strengths in BI, Analytics, Big Data and Business Consulting.   Global Business Counselling (GBC) founder and Principal Consultant ChandriGunawardhana said: “This synergy will add tremendous business value to the Insurance sector in key markets we operate in. Through Predictive Analytics, insurance companies will be able to discover new insights and make better decisions, whilst improving pricing, underwriting and profitability. The strategic alliance complements GBC’s USP as a Total Solutions Provider, bringing some of the best-in-class BI and Analytics practice to the insurance, manufacturing and retail sectors in Asia Pacific region.” GrayMatterCEO Vikas Gupta added: “We are extremely excited to be associated with ChandriGunawardhana along with his team GBC in these markets. And am positive that our Analytics strengths with a range of industry specific BI products coupled with GBC’s vast global experience and market strengths will come out a winner in the countries we have partnered.”   GrayMatterGlobal Head of Insurance Analytics (IA+) Naushad Khan,who was instrumental in getting this strategic alliance between GBC and GrayMatter off the ground, said: “GBC and GrayMatter have already begun realising the potential of this strategic alliance in Sri Lanka Market. Insurance companies have already shown keen interest in our pre-built Insurance Analytics IA+ solutions when it was demonstrated to them. We are quite confident that many insurance companies in APAC region will implement these unique solutions to address their current needs of improving top-line growth, Customer experience and operational efficiency.” GrayMatter is a big data and data science specialist with a strong BI and analytics background having over 170+ successful project implementations across USA, EMEA & APAC spanning multiple industries. Collaboration with strategic technical partners like Pentaho, SAP and Microsoft besides in-house engineering excellence has given rise to innovative industry specific and horizontal product offerings. Products like IA+ for Insurance, Finance Analytics FA+, Airport Analytics AA+ and Manufacturing Analytics MA+ have already taken big strides in the global markets.   GrayMatter is headquartered in Bangalore, India with offices in USA, Europe, and Asia and Middle East. The Global R&D Centre in Helsinki, Finland emphasises a commitment of having a strong solution engineering foundation across all product offerings. Global Business Counselling was established in January 2009 in Singapore with coverage of the Asia Pacific region. To meet rising needs in emerging South Asian markets, in 2014, a further office was established in Sri Lanka. GBC is a multi-disciplined total solutions provider that enables you with the tools and know-how to achieve solutions-based outcomes.   As a Total Solutions Provider, GBC has an unrivalled collective expertise in strategy and planning, government affairs, public relations, sustainability, compliance, legal and regulatory affairs, human resource development, supply chain management, analytics, diagnostics, market research, and process improvement.