Health is wealth: Cipla and Big Life magazine to mark World Asthma Day with charity cycle ride on 7 May

The Big Life magazine in partnership with Cipla, a leading pharmaceutical company has organised a fun cycle ride on Saturday, 7 May. to mark World Asthma Day 2022. The ride will commence between 8 and 9 a.m. from NCC, Maitland Place, Colombo 07 and is scheduled to conclude at 10.30 a.m. at the grounds. The events’ main aim is to raise awareness for asthma prevention and cures. 

Cycling is one of the activities that is recommend for people with asthma. Vigorous cycling is a great aerobic exercise that stimulates lung function improvements. Of course, exercise can be one of the things that triggers asthma and this is why medical experts’ advice to exercise but follow their tips to avoid an attack like taking a lung capacity test before and after. 

To register for the event please email:  [email protected] or WhatsApp 0774441117. For everyone who registers and rides, Cipla will donate vital medical equipment to asthma patients. 

 Event sponsor Cipla says it has been built brick by brick on the foundation of care. “We are driven by this purpose – a purpose that is 82 years young and it lies at the centre of all our thoughts and plans, driving our actions.” 

“Over 60 years ago, a tiny puff of medicine launched a therapeutic revolution. Today, we are helping the world breathe better. We have the world’s largest range of inhaled medication and devices. For every condition, every age, and every stage, we have the right medication, the perfect dosage form, the right delivery system for the management of asthma.”

Data from Sri Lanka College of Pulmonologists (SLCP) shows that Sri Lanka has an estimated one million asthma patients approximately with close to 1,000 persons dying of asthma every year, in the island, in Government hospitals.

SLCP says the country was reaching a higher level in the world’s asthma statistics due to the number of persons being diagnosed with the disease while there are a total of 300 million asthma patients in the world.

“We the Big Life team firmly believe that health is indeed wealth.  Asthma is an important concern for so many people of all ages and it’s something that can be addressed with a healthy life-style,” the Big Life Magazine Founder Roshan Madawela said. “We whole-heartedly believe that cycling is an activity that more people should engage in for personal as well as environmental health.  In this context, it’s an absolute pleasure for the Big Life magazine team to partner with Cipla on this endeavour that allows participants to measure the personal health impact of cycling (with lung capacity testing at start and end) as well as directly provide help to asthma suffering by simply taking part.”

Come along with your cycle and helmet, take a lung capacity test before you ride out, and take another after you complete the ride. 

Let’s ride into a healthier, happier, peaceful and prosperous Sri Lanka.