Dhanushka Fonseka joins Softlogic Finance as new CEO

Monday, 2 June 2025 03:43 -     - {{hitsCtrl.values.hits}}

Dhanushka Fonseka has been appointed as the new CEO of Softlogic Finance PLC, having joined the company from Mercantile Investments and Finance PLC.

He succeeds Dulcy Ivon Brohier who has resigned.

Fonseka counts over 25 years of leadership experience in finance, lending, marketing, and corporate strategy. He has a strong track record in driving business growth, operational transformation, and financial inclusion within Sri Lanka’s financial services sector.

Before joining Softlogic Finance, he held key roles at Mercantile Investments and Finance PLC, serving as Director (Non-Board) from 2013 and as Chief Operating Officer from 2019. During his tenure, he played a significant role in strengthening the company’s market position and operational performance.

Fonseka has also served as a Director at Fairview Hotels Ltd., and Mercantile Fortunes

Insurance Brokers Ltd. He was an active member of the Finance Houses Association (FHA) Council and served as its Vice President in 2023. His areas of expertise include strategic planning, credit evaluation, client risk management, and regulatory advocacy.

Discover Kapruka, the leading online shopping platform in Sri Lanka, where you can conveniently send Gifts and Flowers to your loved ones for any event including Valentine ’s Day. Explore a wide range of popular Shopping Categories on Kapruka, including Toys, Groceries, Electronics, Birthday Cakes, Fruits, Chocolates, Flower Bouquets, Clothing, Watches, Lingerie, Gift Sets and Jewellery. Also if you’re interested in selling with Kapruka, Partner Central by Kapruka is the best solution to start with. Moreover, through Kapruka Global Shop, you can also enjoy the convenience of purchasing products from renowned platforms like Amazon and eBay and have them delivered to Sri Lanka.

COMMENTS

Discover Kapruka, the leading online shopping platform in Sri Lanka, where you can conveniently send Gifts and Flowers to your loved ones for any event including Valentine ’s Day. Explore a wide range of popular Shopping Categories on Kapruka, including Toys, Groceries, Electronics, Birthday Cakes, Fruits, Chocolates, Flower Bouquets, Clothing, Watches, Lingerie, Gift Sets and Jewellery. Also if you’re interested in selling with Kapruka, Partner Central by Kapruka is the best solution to start with. Moreover, through Kapruka Global Shop, you can also enjoy the convenience of purchasing products from renowned platforms like Amazon and eBay and have them delivered to Sri Lanka.