Saturday May 03, 2025
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AIA Group Ltd., has announced 13% growth in value of new business (VONB) on constant exchange rates (CER) for the first quarter ended 31 March 2025.
It said VONB was up 13% to $ 1,497 million and Annualised New Premiums (ANP) increased by 7% to $ 2,617 million. The VONB margin up 3.0 pps to 57.5%, and New Business Contractual Service Margin (NB CSM) up 16%. Shareholder capital ratio remained strong and comfortably above 200%.
AIA Group Chief Executive and President Lee Yuan Siong said: “AIA has continued to build on our excellent results and momentum in 2024 with VONB of $ 1.5 billion in the first quarter of 2025, up 13% compared with last year’s record quarterly result. Our ability to capture profitable new business opportunities sustainably at scale is the direct result of our highly diversified and resilient business model and growing demand for AIA’s products and services.
“Our Premier Agency is a key pillar of our growth strategy, delivering over 75% of the Group’s total VONB in the first quarter of 2025. We continue to grow our reach with strong, high-quality recruitment supporting an overall 8% increase in active agent numbers. Our differentiated agency model, focused on long-term customer relationships and powered by leading digital platforms, has driven further increases in agent activity and productivity while maintaining a diversified and resilient product mix.
“Our proven management team’s commitment to building a high-quality, sustainable business for the long term, and continued focus on executing our strategic priorities help us successfully deliver against a global backdrop of volatile capital markets and capture the strong fundamental growth drivers in Asia, which is the most attractive region in the world for life and health insurance. I have full confidence that our substantial competitive advantages will continue to deliver long-term sustainable value for all of our stakeholders.”
AIA delivered a 13% increase in VONB to $ 1,497 million in the first quarter of 2025, with growth from both our agency and partnership distribution channels.
Its unrivalled, proprietary Premier Agency grew VONB by 21% to $ 1,218 million with very strong growth from both traditional protection and participating products. The focused execution of our strategy drove higher agent productivity, an 8% increase in the number of active agents and a 9% increase in the number of new recruits. The agency channel accounted for over 75% of the Group’s total VONB in the first quarter of 2025.
VONB from partnership distribution was up 2% to $ 397 million, as AIA remain financially disciplined in AIA Hong Kong’s independent financial adviser (IFA) and broker channel as well as AIA China’s bancassurance channel. Outside Mainland China, our bancassurance businesses delivered VONB growth of 21%.
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