Viva promotes bigger value experience for loyal consumers

Saturday, 8 November 2014 00:02 - - {{hitsCtrl.values.hits}}

Viva and Kottu Mee, two brands that engage Sri Lankans to embrace energetic and active lifestyles, have launched a promotion during the months of September and October 2014. 400 g packs of Viva purchased (pouch or bag in a box) during this period will receive an 80 g pack of Kottu Mee ‘Hot ‘N’ Spicy’ Noodles absolutely free. This amounts to a saving of Rs. 48. This partnership is helping families experience more flavour while saving them money. “Viva is a brand for youthful energetic adults enabling them to be active in everyday life. This tie up allows our valued consumers to try more of Viva and Viva is proud to partner with the number one instant noodles brand,” said Viva Brand Manager Mohan Gamage. “And this latest initiative with Kottu Mee will further complement our efforts to engage the consumers across different walks of life along with the youth on their own terms.” “As the number one youth brand, Kottu Mee is proud to tie up with Viva as they are a well known brand that speaks to Sri Lankan families and helps them achieve more in their everyday lives,” said Kottu Mee Brand Manager Kasun Gunarathne. “And this promotion is no different. It will help the consumer save more while having a greater taste experience.”

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