to serve construction industry and customers

Wednesday, 28 August 2013 00:26 -     - {{hitsCtrl.values.hits}}

With the growing importance of cyber presence and the shift to e-commerce in today’s world, the team at Synergy 5 Ltd. has developed Sri Lanka’s first ever web advertising portal ‘’, targeted at the construction industry. With the rapid growth levels in the construction industry in Sri Lanka, five young energetic individuals have put together a ‘One of a kind’ technological development to provide the end consumers and merchants of the construction industry a value added service. With the number of Internet users increasing day by day and more and more people becoming computer literate, the world is now slowly but surely transforming into an e-commerce zone with a variety of Web based services being developed. Amongst many of these developments, has been designed to cater to one of the most talked about construction industries. is a sleek but very informative web advertising portal designed to provide information pertaining to the construction industry. It contains all necessary information that a potential builder in the building process would require to make their buying decision that much easier. The information provided on the web portal is targeted at both the retail house builder and the large-scale infrastructure developer. is an informative web portal not only targeted at its users, but also at its registered suppliers featured on the site. All registered suppliers or service providers of the construction industry can use this ultra modern informative platform to advertise their products or services to their targeted customers by way of partnering with the web portal The team has designed the web portal in keeping with the modern day trends and the busy lifestyles of its users, by developing a mobile phone/Tablet PC compatible web portal. boasts of a diverse portfolio of featured advertisers that would help its valued users to a great extent in gathering information in order to facilitate their requirements. The web portal will include a very sophisticated but yet user-friendly web directory that would be segmented based on available categories of the construction process such as Architects, Contractors, Lighting solutions, Plumbers, Kitchenware suppliers and Interior Designers. The web directory will also cover all suppliers from A-Z of the construction process. The valued users will have the option of selecting the desired category that they require and all listed merchants of that category will appear on the relevant directory page of the web portal. The web portal will also consist of an intelligent search engine that would search key words of the industry such as Contractors, Plumbers, Electricians, Pest Control and experts on geographic locators on Google Map based on the users geographical requirement. The web portal will also consist of an interactive ‘blog’ column that would host expert comments of the ‘Do’s and Do Not’s’ of the construction industry. This blog column will also consist of ideas and expert opinions that would be helpful for ongoing projects or even start up projects. As a modern day organisation, the featured merchants and future potential merchants will be provided with targeted advertising platform with the use of modern day technology. As a merchant that would be featured on they would be provided with the service of their own sleek profile page designed by the team at that would consist of important information of the merchant. The unique information that will be displayed on each merchant’s profile page will consist of visible company logo, address with a store locator on Google map, contact details, opening hours, parking facilities and most importantly nine high resolution pictures of the products or services they wish to display. The sophisticated, yet user friendly web portal of would be an ideal platform for a merchant of the construction industry to create brand awareness amongst it’s target market round the clock, 365 days of the year. Synergy Ltd. is the owner of the concept A spokesman for Synergy5 Ltd. says “The concept of was to provide its valued users the convenience of making their buying decisions from the comfort of their homes/offices or even while on the move.” When asked if was focused on providing a service solely to its users, the reply was prompt. “Not at all. As much as we consider our valued users important, our featured merchants and potential merchants play an integral part in this concept.” The team at Synergy5 Ltd. hopes to make further developments on the site by way developing the same web portal in the remaining two official languages in order to reach more users island wide.