Empowering women on the move, Satynmag.com app debuts with Dialog Ideamart

From left: Dushyantha Ranwala, Shanaka Wickaramarachchi, Roshanth Gardiarachchi, Sammani Kusaladharma and Pasindu Bandaranayake of Dialog Axiata Ideamart Team with Nayomini R Weerasooriya of Satynmag.com (centre)

Satynmag, Sri Lanka’s well-known women’s magazine that commenced in print in 1998, went online as Sri Lanka’s first ever totally digital women’s magazine in 2013. Today, the magazine maintains a vibrant presence online and engages with female audiences by sharing empowering content in career development, entrepreneurship, lifestyle and related areas.

In keeping with its core objective of empowering women everywhere, Satynmag recently celebrated a milestone in its journey by launching its very own app with the Dialog Ideamart team.

 “We have come a long way from the time when as a women’s magazine in print, Satyn reached female audiences in the traditional way,” said Nayomini R Weerasooriya, Satynmag’s Founder Editor. “Today, as an online edition that reaches a wide audience, we understand just how technology has transformed the world and engagement with our readership across segments has increased tremendously.”

Satynmag app, created by Dialog Ideamart, is also an ideal occasion to celebrate the opportunity to reach out to female audiences seeking empowering content, said Dialog Axiata Senior Manager (Ideamart) Roshanth Gardiarachchi. Gardiarachchi and his team of young developers are constantly seeking innovative and enterprising ideas that can be monetised and shared.

 “At Dialog Ideamart, we believe in adding value to unique ideas that can be monetised for the creators. There are great ideas out there that have the potential to be turned into a vibrant business opportunity. Dialog’s Ideamart is the ideal platform to turn such ideas into a dynamic business.”

In addition to maintaining a highly inter-active presence on line and across social media platforms, Satynmag.com has also succeeded in creating an eco-system of empowerment for women in business, women entrepreneurs and career women, filling a much needed space for knowledge sharing and networking. “Our SHE Initiative is a powerful platform for women entrepreneurs to network and also obtain know how in starting and running a successful business,” Weerasooriya added. Satynmag.com also features women who have achieved success in their Power Women series: “They are role models to other women and can inspire others to achieve success.

“There’s so much we as women can contribute to the world of business and the society at large. We at Satynmag.com believe that such potential can indeed be utilised through enhanced entrepreneurship, carrier advancement and productive engagement,” she reiterated.