A cracker!

Friday, 8 April 2011 03:24 - - {{hitsCtrl.values.hits}}

Costumed animators dressed as firecrackers flashing the slogan ‘light firecrackers safely’ have added a new dimension to promoting safety awareness during this Avurudu season. Adopting this innovative and memorable way to communicate that firecrackers must be handled with great care when celebrating the forthcoming Sinhala and Tamil New Year, Aviva NDB Insurance conducted several safety activation programmes at key locations in the city targeting shoppers and their children, preparing for the festivities. AVIVA NDB Insurance's regular communications have helped to greatly mitigate firecracker accidents in the country