Travelport has launched an innovative business intelligence product for travel agencies in the Asia Pacific region.
The product, known as Agentivity, is designed to place relevant booking data and business insights directly into the hands of agents so that they are better informed when making both tactical and strategic business decisions. Travelport Asia Pacific Managing Director Mark Meehan said: “As Travelport moves to expand both our Air and Beyond Air offerings, a business intelligence solution like Agentivity is incredibly useful to our agency customers and enables them to fully exploit the business opportunities we offer through our Travel Commerce Platform and concurrently upgrade the professional competency of their own operations.”
Agentivity has been developed by the UK-based Inside Group to provide travel agencies with instant web-based access to actionable insights on all aspects of their business, including daily operations, booking trends, additional revenue opportunities, emergency notifications, individual consultant productivity and much more. In most cases, no change to workflow is required by the travel agency and because Agentivity is web-based, no software installation is required.
Co-Founder at Inside Group Edd McArdle said: “Agentivity significantly enriches the data we can collect in the agency environment and turns it into actionable insights that enable travel agencies to work smarter and more efficiently. We look forward to building on our relationship with Travelport in the Asia Pacific region.”