Asia Pacific region resilient for tourism - survey

The Visa and PATA Asia Pacific Intentions survey, now in its fifth edition, has become an important industry resource because of its reflection of changing market conditions and traveller attitudes pertinent to the Asia Pacific tourism landscape.

This year, VISA and PATA partnered with Nielson, one of the world’s largest market information companies, to the conduct the survey.

The findings of this year’s survey demonstrate the resilience and ability of the region’s travel industry to grow and prosper despite difficult times. It is a testament to the increasing global appeal and enduring attraction of Asia Pacific to travellers far and wide.