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From left: Singer Mega Kandy City Centre Showroom Manager Sujeewa Dias, Brand Manager for Beko – Singer Sri Lanka PLC Kumari Hiniduma, winner T.T.B. Pitawala and family, Director Commercial and Marketing of Singer Sri Lanka Mahesh Wijewardene, winner Himani Wijesinghe and family and winner B.T. Kumara Nissanka and family
Singer Sri Lanka PLC, together with Beko, is providing the opportunity for three lucky couples and the topmost contributors for Beko sales in Branch Management to travel to Spain for a weekend to watch the world’s leading football club in action.
The three couples were picked as the winners of the grand draw held at the conclusion of the special Beko promotion carried out in recent weeks at selected Singer outlets around the country. The winners will get the chance to watch world-famous Spanish football club FC Barcelona – boasting of global footballing superstars Lionel Messi, Neymar and Luis Suárez – in live action at the iconic Camp Nou stadium in Barcelona, Spain.
The prize includes return air tickets to Barcelona, star-class accommodation, transportation and tickets to the FC Barcelona game taking place that weekend. The draw was conducted by the management of Singer Sri Lanka and witnessed by the officials from Department of Revenue – Western Province.
Beko and FC Barcelona inked a partnership agreement in 2014 and the global home appliance group thereby became the club’s worldwide sponsorship partner for a period of four years. The partnership is symbolised by the presence of the Beko logo on the arm of the club’s first team shirt worn for all Spanish League and Cup games during every season, as well as for friendlies and summer tour games.
Marketing Manager for CIS, Near East & India of Beko Seyhan Ceyhan said: “Celebrating its 60th anniversary, the Beko brand is rated as the highest growth rate achiever in Europe for seven consecutive years, further maintaining its position as the number one freestanding home appliances brand in Europe,” he concluded.
Expressing his views at the event, Director Marketing and Commercial of Singer Sri Lanka Mahesh Wijewardene stated: “This special promotion perfectly captures what Singer Sri Lanka and Beko is all about – bringing unique, premium experiences to our valued consumers.” He added that “the three winning couples will undoubtedly be able to enjoy a lifetime experience filled with fun and excitement”.