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Saturday, 20 October 2012 00:00 - - {{hitsCtrl.values.hits}}
Ritzbury has once again come forward as the sole sponsor of Sri Lanka Squash Federation’s 23rd annual Ritzbury Junior National Squash Championship, being held from 13th to 20th October at the Tamil Union Sports Complex. Ritzbury Junior National Squash Championship is considered Sri Lanka’s Premier Squash tournament of the year. Ritzbury being the market leader in the chocolate category is on board for the fifth consecutive year as the main sponsor.
The eight day long tournament consists of eighteen events which include; Boys and Girls under 09, 11, 13, 15, 17 and 19, novices boys and girls under 11, 15 and 19. Over 300 participants are expected to take part in the tournament.
“We expect a record number of youngsters to take part in the game and are also happy to welcome a Ritzbury on board who has been continuously supporting the game as a principal sponsor” noted President of the Sri Lanka Squash Federation, Commodore Palitha Weerasinghe. While thanking Ritzbury for their sponsorship of the Ritzbury Junior National Squash Championship, he also stated that the enthusiasm in Squash is currently at an all time high and the committee of the SLSF will continue to take wide ranging steps to popularize the game along schools in Sri Lanka.
Ritzbury chocolates which is the number one chocolate brand in Sri Lanka is part of the CBL family. While introducing various types of chocolates to the consumer market, CBL also educates the consumer on natural resources, culture, arts and the preservation of forests and historic places. CBL believes that through this event, which Ritzbury will sponsor for the 5th year, youth can develop their skills and perform to their full potential at the highest level.
Ritzbury’s Assistant Marketing Manager, Nilupul De Silva speaking on the sponsorship said that they were proud to partner with the Sri Lanka Squash Federation (SLSF) for the 23rd Junior Nationals.
Noting the relationship between Ritzbury and Squash, Nadeeja Karunathilaka General Manager Marketing (Chocolate and Cakes) for Ceylon Biscuits Limited said, “We see a perfect brand fit with squash as many players tend to consume chocolate prior to a match as it gives instant energy. Ritzbury being the market leader and trend setter in the chocolate industry is very happy to be associated with the Ritzbury Junior National Squash Championship, which we see as the first stepping stone for future champions”
The winner of the Boys under 19 of the Ritzbury Junior National Squash Championship will be awarded the ‘Navin Piyathissa’ Challenge trophy, whilst the Girls under 19 winner will receive the ‘Nirasha Guruge’ challenge trophy. In addition, two special awards will be awarded to the ‘Most Improved Player” in the Girls and Boys under 17 and over 13 categories.