Mobitel offers Twitter without data charges for a unique cricket experience
Thursday, 26 February 2015 00:36
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Mobitel has partnered with Twitter, one of the largest social networking sites in the world, to give its valued customers the opportunity to use Twitter for free for the duration of the ongoing Cricket World Cup.
The partnership will provide customers with the most comprehensive platform to follow the excitement and action of the world tournament, one tweet at a time.
Mobitel customers will receive access to the popular social media platform by visiting twitter.com for the duration of the event without incurring any data charges. A unique aspect of the service, which will be available until the end March, is that customers who do not possess a Twitter account can also experience the Cricket Timeline which includes scores and commentary by directly accessing twitter.com/i/cricket.
Users can access Twitter’s newly announced cricket updates by searching for the appropriate hashtag on the current tournament on the Twitter app on Android or iOS and twitter.com/i/cricket via mobile web. Customers can also access this special feature timeline by accessing individual match hashtags like #SLvAFG or #NZvENG.
On the Twitter timeline, users can engage with players, commentators and celebrities, watch exclusive pictures and videos and stay updated on all the latest scores with data free of charge. Customers will also be able to follow their favourite accounts without any data charges to get updates from Mobitel @MobitelSriLanka. Furthermore, updates from legends such as Viv Richards @vivrichards56, Shane Warne @ShaneWarne, Mahela Jayawardena @MahelaJay and Angelo Mathews @Angelo69Mathews also could be accessed. Speaking on the partnership, Senior General Manager Marketing of Mobitel, Nalin Perera commented: “It’s an exciting time for Sri Lankans the world over since cricket is the most enjoyed sport among the people. This special Twitter experience makes it all the more special for those who want a real-time update on the world tournament. Everyone now has the opportunity to receive easy access to Twitter’s global network through which any amount of information on the world tournament could be accessed at any time and from any part of the world.”
Head of Business Development, South Asia, Twitter, Ravi Bhaskaran said: “As a platform for live, public conversations, Twitter has changed the way people connect with global events and sports tournaments. All the exciting action on and off the pitch as well as the roar of the Sri Lankan cricket fans from Colombo to Kandy will be on Twitter. Through this partnership, Mobitel will enable millions of subscribers across the country to join the cricket party for free and in real-time via Twitter.”
