Elephant House and Keells Food refresh 138th ‘Battle of the Blues’

Wednesday, 15 March 2017 00:00 - - {{hitsCtrl.values.hits}}

Elephant House and Keells Foods have, in 2017, continued their longstanding partnerships with the “Battle of the Blues”, the historic cricketing rivalry between Royal College and S. Thomas’ College, now in its 138th year. This year’s Royal-Thomian cricket match reached its exciting conclusion on 11 March at the Sinhalese Sports Club (SSC) grounds.

Every year, as the official food, ice cream and beverage sponsor of the Royal-Thomian, Elephant House and Keells Foods take it upon themselves to roll-out an extensive and diverse range of treats and eats at Sri Lanka’s most exclusive big match. This year’s tournament was no different, featuring a full spread of well-loved Elephant House soft drinks and ice creams, in addition to delicious meats from the Keells Food products range.

“When it comes to schools’ big matches, we are by far the largest promoter of the spirit of competition and sportsmanship at these tournaments. For 2017, our sponsorship of ‘The Battle of the Blues’ is our marquee event. Furthermore, we are proud to note that, over the years, Elephant House and Keells Foods have become more than just sponsors for the Royal-Thomian. We make sure that every single participant, from the sportsmen, to the old boys, parents and guests are truly caught up in Sri Lanka’s unique big match culture,” commented Vice President John Keells Holdings and Head of Beverages Elephant House Daminda Gamlath.