LPL partners exclusively with Ada Derana 24

Monday, 21 November 2022 00:00 - - {{hitsCtrl.values.hits}}

IPG Sports Chairman and Managing Director Anil Mohan

Derana Executive Director and COO Madhawa Madawala

The long-awaited Lanka Premier League (LPL) 2022, to be held in Colombo from 6 December, has appointed Ada Derana 24 as its official television broadcasting partner in Sri Lanka.

Ada Derana 24 will broadcast the live coverage of 23 exciting matches around-the-clock. Several foreign players including Evin Lewis, Carlos Brathwaite, Janneman Malan, Dwaine Pretorius, D’Arcy Short and Shoaib Malik will compete in the 2022 LPL. The best cricketers from Sri Lanka’s national team will also participate in this tournament, representing different provincial teams.

The partnership signing was held in Colombo and officials from IPG Sports and Derana media network attended the occasion.

IPG Sports Chairman and Managing Director Anil Mohan said: “We are delighted to partner with the premier news channel in Sri Lanka - Ada Derana 24, which is loved by Sri Lankans.”

IPG is convinced that improving cricket through the LPL will help lift the spirits of Sri Lankans who are overwhelmed by the country’s problems.

Derana Executive Director and COO Madhawa Madawala said: “As Sri Lanka’s pioneer media organisation on news and current affairs, Ada Derana 24 is always close to the hearts of the people because we always cater to the needs of our fellow Sri Lankans.”

“We think that this movement will provide entertainment for those who are constantly dealing with issues and the severe recession we are currently experiencing. Also, for Sri Lankan cricket fans, this will be an exciting event involving foreign cricket stars,” he added.

LPL 2022 Tournament Director Samantha Dodanwela said: “We are overjoyed and pleased to see the Lanka Premier League teaming with Ada Derana 24 as the official telecasting partner.”