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Monday, 8 April 2013 00:00 - - {{hitsCtrl.values.hits}}
Amadeus has signed a new long-term content agreement with International Airlines Group (IAG), one of the world’s largest airline groups. The agreement, which covers British Airways, Iberia, and Iberia Express, allows Amadeus subscribers to continue to benefit from accessing the same level of fares, availability and functionality as previously.
“We are wholly committed to supporting the travel agency channel and we are pleased to have reached a multi-year agreement with Amadeus,” said International Airlines Group Head of Group Commercial Planning and Policy Silvia Cairo. “We have a long standing relationship with Amadeus and look forward to working with Amadeus subscribers ever more closely together in the coming years,” Cairo added.
Amadeus plays a critical role in the distribution space, ensuring global reach to travel agencies across the world. Today 80% of Amadeus bookings worldwide are made on airlines with which Amadeus has a content agreement.
Formed in January 2011, IAG is the parent company of British Airways, Iberia and BMI. It is a Spanish registered company with shares traded on the London and Spanish Stock Exchanges. The corporate head office for IAG is in London, UK.
International Airlines Group is one of the world’s largest airline groups with 377 aircraft flying to 200 destinations and carrying more than 54 million passengers each year. It is the third largest group in Europe and the sixth largest in the world, based on revenue.