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zoOm – the popular Hindi entertainment channel for all things Bollywood – announced its entry into Sri Lanka.
Sri Lankans can now get their daily dose of unlimited Bollywood entertainment via zoom, which will be available on Dialog Television on channel no. 47 on Gold, Emerald, Diamond and Thee packages.
Sri Lankan Bollywood star Jacqueline Fernandes who was at the zoOm studios in Mumbai to be a part of a brief ceremony to celebrate the launch of zoOm in Sri Lanka said: “I am excited that zoOm is launching in Sri Lanka. My father is a big fan of zoOm and watches it for many hours each day. I’m sure people in Sri Lanka will love zoOm. I wish it all the best.”
Dialog Television’s Head of Business Chirantha De Zoysa said: “Bollywood has a huge following in Sri Lanka, and zoOm will serve as an ideal outlet for the very latest in music, movies and information on the latest action. This is another example of Dialog Television adding significant value to its viewership across all segments via a pioneering partnership, and we look forward to growing this segment in time to come.”
Commenting on venturing into a new international market Naveen Chandra, Head of International Business – Times Network, said: “With this launch Times Network is now present in 78 countries and we are happy to see the initial positive feedback from the market. We have recently launched in Seychelles and Mauritius. Dialog Television is the largest pay direct-to-home satellite service provider in Sri Lanka and with their help; we look forward to growing our audience and market in the time to come.”
zoOm is already present on four continents in major diasporic countries like United States of America, Canada, Malaysia, Mauritius, etc.