Spa Ceylon promotes community trade aloe vera

Thursday, 9 June 2011 00:14 - - {{hitsCtrl.values.hits}}

Spa Ceylon Ayurveda – Sri Lanka’s premier luxury spa brand – is carrying out a special campaign all through June 2011 to promote awareness about their community trade organic fresh ‘Aloe Vera Programme’ in Kalpitiya, Sri Lanka.

They are also giving away free aloe vera plants (packed in bio-degradable coir peat pots) with Spa Ceylon purchases of a specified value – including at least one product containing aloe vera.

Spa Ceylon is actively involved in supporting rural communities in Sri Lanka through several community trade projects including the ‘Fresh Aloe Programme’ now in operation in the arid Kalpitiya zone on the island’s north western coast. Set up in collaboration with the Marine and Coastal Resources Conservation Foundation, it is perhaps the only organised large scale organic cultivation of aloe vera in the country. The project enables the harvesting of sustainably grown fresh aloe vera, an important ingredient in the manufacture of Spa Ceylon’s Ayurveda formulations.

Renowned for its powerful soothing, healing and re-hydrant properties, Aloe vera is believed to have been an essential part of local health and wellbeing rituals since the times of the ancient Ceylonese Royals. Inspired by these ancient Royal practices and centuries old Ayurveda wisdom, Spa Ceylon has developed a complete range of aloe based products enriched with 100% pure organically grown fresh aloe vera gel – sourced entirely from their community trade project.

The aloe vera range includes bath and massage oils, massage balms, shower gels, cleansing bars, hair cleansers and conditioners, scalp massage oils and hair oil mists, body oil mists, relaxing body mists and the highly concentrated Spa Ceylon pure aloe gel – the panacea for every skin condition.

The owning company of Spa Ceylon supports the rural community in Kalpitiya initially by helping to start the project and thereafter by continuously purchasing their entire fresh aloe vera harvest at guaranteed prices.

This not only provides much needed year-round alternative incomes to the village communities, it also helps to keep the fisher folk occupied during the off-season – keeping them away from coral mining in the endangered reefs in the area. Therefore this project helps the community financially and also helps preserve Sri Lanka’s precious marine and coastal resources.

Spa Ceylon invites environmentally and socially conscientious persons to support these community trade programmes by purchasing their aloe vera enriched products and taking home an organic aloe vera plant for their home garden. Aloe vera plants are free with every Rs. 2,500 worth of products from Spa Ceylon at Park Street Mews, Crescat, Casa Colombo, ODEL Ward Place and all Paradise Road outlets in Colombo.