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The Leo Burnett annual Mid-Year Review for Asia Pacific was recently held at the Jetwing Blue in Negombo, with over 40 leaders from regional Burnett offices assembling to discuss the progress of the respective offices of the Leo Burnett network in the region.
This prominent event in the Leo Burnett calendar was held in Sri Lanka for the first time, demonstrating the global company’s commitment and confidence in the growth potential of the country.
The Mid-Year Review discussions were chaired by Jarek Ziebinski, President, Leo Burnett & Arc Asia Pacific, who visited the local office and met with the agency team earlier in the week.
Leo Burnett Solutions Inc., the local representative of Leo Burnett Worldwide, is the most awarded agency in the country, and continues to produce work which puts a brand’s purpose at the centre of communications to truly connect with people, encapsulating the purpose of the network – ‘HumanKind’.
Today the company is represented by a diversified offering with several specialised units comprising Leo Burnett, the flagship marketing communications company as well as by Starcom Worldwide – Sri Lanka’s first-ever international media independent, Arc Worldwide Sri Lanka – a specialist communications company offering communications competencies in relationship marketing, public relations, retail branding, events and activations and the recent entry of Europe’s leading agency Publicis Worldwide.