Jessica Simpson’s Fashion Line Worth $1 Billion

Saturday, 11 December 2010 00:01 -     - {{hitsCtrl.values.hits}}

Jessica Simpson is continuing to make a bigger and bigger mark in the fashion industry.

The singer/actress’ fashion line has earned a combined gross of $750 million in retail sales this year, and is the first celebrity line to top $1 billion in annual sales.

Vince Camuto, CEO of Camuto Group, which licenses Simpson’s products, explained the success to Women’s Wear Daily, saying: “People look at her as a style icon.” He added that her “girl next door qualities” are very desirable.

Simpson’s retail line includes shoes, accessories, denim, swimwear, watches and fragrances, with jeans being sold in more than 650 department stores.

For fall 2011, the singer is launching a contemporary sportswear line that will include separates and dresses in the $39 to $129 price range. The products will be available in more than 650 stores in the U.S. and Canada.

The singer explained, “This new sportswear line reflects my evolving style, which combines comfort, femininity and flirty fun.”