Continental revolutionises motor insurance in Sri Lanka

Monday, 11 October 2010 00:07 -     - {{hitsCtrl.values.hits}}

New kid on the block, Continental Insurance Lanka Ltd., owned by business tycoon Harry Jayawardena-fame Distilleries has announced a revolutionary product which offers motor policy holders a free one year cover.

Branded ‘Continental Insurance Good Driver Plan’ the new policy lets a vehicle owner/driver who maintains an accident free period of one year to enjoy the second year with a policy sans the premium.

“It is one of the latest and most innovative Corporate Social Responsibility initiatives on our part,” a spokesman for Continental Insurance Lanka said adding that the policy is a first of its kind introduced specifically to address the increasing number of road accidents in Sri Lanka. “With Sri Lanka’s general insurance business becoming increasingly competitive, Continental strives to stay ahead by introducing ethical insurance solutions such as the ‘Continental Insurance Good Driver Plan’,” the he added.

“This, one of a kind motor insurance plan aims at encouraging better driving practices and to reward such responsible motorists throughout the country thereby enabling every one of us to feel safe on the roads,” he explained.

At a time when around 30,000 road accidents are recorded each year in Sri Lanka mainly due to reckless driving, road safety has become a subject of national concern. Innovative motor insurance solutions, such as the ‘Continental Insurance Good Driver Plan’ is an ideal way and a first step to actively promote and support the country’s road safety policy to minimising road accidents in Sri Lanka.

Continental Insurance commenced operations with a view to redefining the meaning of Insurance and to eventually become a driving force in taking Sri Lanka’s insurance industry to the highest levels of ethical standards.

“Today, Continental Insurance has established its presence in Motor, Fire, General Accident and Marine insurance segments. Be it a personal plan or a corporate plan, Continental Insurance is committed to provide cutting edge, personalised solutions that will reduce the risks and losses for its customers. The company is equipped with a range of novel motor and non motor insurance products, to cater to both personal and corporate needs,” the spokesman said.