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INSEE Cement, Sri Lanka’s premier manufacturer of cement, has launched the double Golden Jubilee celebration of its Puttalam cement plant and founding company by offering customers over Rs. 3 million worth of gold coins via a grand promotion currently activated island-wide. The campaign concludes on 26 September.
Customers who purchase 10 or more INSEE Sanstha cement bags, are eligible for the draw and can simply register by placing a missed call to 0770 779 779. Multiple entries are possible for each additional purchase of 10 Sanstha cement bags. A daily draw will pick two lucky gold coin winners per day throughout the competition period.
INSEE Sanstha – Sri Lanka’s number one and oldest existing cement brand holds true to its legacy as Sri Lanka’s first-ever blended cement product (blended with Portland Limestone under the category of SLS 1253), with one in every three homes in the country built with INSEE Sanstha Cement. INSEE Sanstha is Sri Lanka’s first cement product to be awarded with the Green Labelling Certification by the Green Building Council of Sri Lanka (GBCSL), and also received the Green Mark Gold Award from the Ceylon Institute of Builders (CIOB).
Coinciding with the Puttalam plant’s 50th anniversary celebrations, INSEE Sanstha made history by being crowned People’s Housing and Construction Brand for the eighth consecutive year at the SLIM-Nielsen People’s Awards 2019, voted by Sri Lankan consumers.
“We are thrilled with the response so far for the unique promotion and will continue to drive the campaign across the island,” stated INSEE Cement Executive Vice President – Sales, Marketing and Innovations Jan Kunigk. “INSEE Sanstha as a top quality product has enjoyed unrivalled brand loyalty from our valued customers over the five decades, and we will continue to uplift the local construction industry through successful campaigns such as this. We encourage our loyal customers to participate in the draw and be rewarded for their continued endorsement of INSEE Sanstha.”