Hameedia launches ‘CEO Studio’ to mark marketing guru Philip Kotler’s visit to Sri Lanka

Wednesday, 1 June 2011 00:51 -     - {{hitsCtrl.values.hits}}

In celebration of the forthcoming visit by world marketing guru Prof. Philip Kotler, Sri Lanka’s leading menswear specialist Hameedia will launch its exclusive ‘CEO Studio’.

Says Managing Director Fouzul Hameed, “This is Prof. Kotler’s first-ever visit to Sri Lanka. Just as much as he is acclaimed as the Father of Modern Marketing, this event is parallely regarded as one of the most significant events in the history of marketing in Sri Lanka. As the benchmarked national menswear specialist we are proud to partner with SLIM on this landmark event.”

As its name suggests, the ‘CEO Studio’ will be a specially created enclave at Prof Kotler’s seminar at the Water’s Edge, focusing entirely on the CEO and his sartorial and overall grooming needs. Taking pride of place at the CEO Studio will be Hameedia’s exclusive ‘Envoy London Collection’ which is undoubtedly the benchmarked choice of Sri Lankan CEOs. As Sri Lanka’s truly global brand, Envoy brings with it an unmistakable aura of distinction and class its wearers can savour and revel in.

Visitors can “experience’ the products and the collection at the ‘CEO Studio’. They are invited to touch and feel the fabrics, the suits, the shirts, the cut, fit and style etc. In fact all CEOs at Prof Kotler’s seminar will also enjoy a special launch offer when purchasing products from the ‘Envoy London Collection’.

Soon after, the CEO Studio will be transferred to the Hameedia flagship store at Galle Road in Wellawatte for the continued convenience of CEOs and Sri Lanka’s large marketing fraternity. Trained fashion guides will be at hand to advise them on the finer points of power dressing, help them “re-define” their grooming and thus take them to the next level in terms of overall appearance. A helpline (0777 55 33 44) is made available for the prospective corporate to call and make the appointment with this dedicated grooming services.

In the past too, Hameedia has teamed with several local and international celebrities and sports icons. Among them were Sri Lankan Heads of State, Sachin Tendulkar, Muttiah Muralitharan, Tony Greig, Rameez Raja, and H.E. Dr. Peter Hayes. Apart from them, several celebrities, diplomats and well known politicians are also served by Hameedia. This brings into focus Hameedia’s decades old heritage of unparalleled originality and sartorial excellence.