Emerald releases official SLC shirt collection as we take on the world

Friday, 4 March 2011 03:28 - - {{hitsCtrl.values.hits}}

Limited edition collection now available in finer outlets

The much awaited specialised shirt worn by the Sri Lanka cricket team as they take on the world which has been designed and produced by Emerald was released to the market this week.

Emerald who is the official formal wear provider to Sri Lanka cricket has been a pioneer in the shirt industry offering some of the best quality shirts to the Sri Lankan and Overseas markets. The exclusive cricket shirt collections which was first introduced by Emerald for the Sri Lanka Australia tour in August 2010 has been an astonishing success and sold out within a few days commented the Marketing Manager Emerald International Rimaz Marzook.

He went on to say “Our goal is to have the Sri Lanka Cricket team looking very professional and fashionable off the field as they take on the world, especially since we are a nation known to the world over for producing high quality apparels.

This new world cup collection has been done to symbolise national integrity coupled with the great game of cricket.

We have made a very limited number of shirts from this collection and made it available to the general public through our finer dealers island wide in a variety of colours says MM Emerald.

The fabric was also selected to symbolise the history of the game. It is a unique Royal Oxford which is known to be lustrous, textured and regal, and originated in England in the late 19th Century, similar to International Cricket.

The embroidery on the pocket signifies wicket stumps ordained in the colours of the Sri Lanka flag, namely Yellow, Green Maroon and orange to bring out the patriotism of the sport. The placket of the shirts bears a red leather cricket ball with vertical line embroidery symbolising the game of cricket and classy finish. Each shirt has been customised to serve as a true memorabilia this season.”