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The official unveiling of Bolero City Pick-up assembled in Sri Lanka. From left: Industrial Development Board Chairman Upasena Dissanayake, Ideal Motors Director – Automotive Chaminda Wanigaratne, Ministry of Industries Secretary Retired General Daya Ratnayake, Ideal Group Deputy Chairman Aravinda de Silva, Minister of Industries Wimal Weerawansa, Ideal Group Founder/Chairman Nalin Welgama, Ideal Lanka Director Suren Galagoda, Mahindra Ideal Lanka Country Manager/General Manager Prashant Kini and Mahindra Ideal Lanka COO Amanda Seneviratne
Mahindra & Mahindra Ltd. (M&M), together with Ideal Motors, a fully-owned subsidiary of the Ideal Group, recently unveiled the new Bolero City Pik-Up in Sri Lanka in the presence of Minister of Industries Wimal Weerawansa.
Weerawansa took a tour of the Mahindra Ideal Lanka Automotive Assembly Plant and saw the assembly process of the new Bolero City Pik-Up. The plant was inaugurated in August 2019 under a joint venture between M&M Ltd. and Ideal Group. M&M is the leader in the small commercial vehicle space and this new addition to its existing pickup portfolio further strengthens the company’s leadership position in Sri Lanka.
Addressing the occasion, Weerawansa said, “Vehicle production is not an unachievable feat for Sri Lanka. We are steadily moving in the direction of becoming a nation that produces its own vehicles. The collaboration between Ideal Motors and Mahindra and Mahindra (M&M) India will put more local value additions into their vehicle production in Sri Lanka by next year. I believe that we will soon be able to see more ‘Made in Sri Lanka’ vehicles on our roads. As a Government, we are committed to further facilitating resource supplies encouraging other global vehicle manufacturers to set up their vehicle production plants in the country. The Bolero City Pik-up unveiled today by Ideal Motors and M&M consists of more than 30% locally-sourced components, thereby enabling local vehicle component manufacturers to increase their revenue and expand their businesses. Further, the technology transfer from M&M to young Sri Lankan technicians in this project is an added boon to the country creating wider economic benefits for many stakeholders of the local vehicle assembly industry for its sustainable development.”
Addressing the gathering at the factory, Ideal Motors Chairman Nalin Welgama said: “Ideal Motors and M&M have been working together for a decade to deliver value to our customers. We are working with local vendors to maximise local value add on the Bolero City Pik-up and deliver the first-ever ‘Made in Sri Lanka’ pickup which is better suited to the market requirement. With our island wide network of Mahindra sales showrooms and authorised service dealerships, we are confident to lead this category.”
The new Bolero City Pik-Up is perfectly suited to various applications with its easy manoeuvrability, big cargo box and reliable, high-power engine. It boasts a strong suspension, with the rear suspension strengthened to take different type of load in city driving conditions. The cabin ergonomics have been further enhanced with a wider co-driver seat, giving the best driving experience during inter and intra-city business trips. All these make the New Bolero City Pik-Up an ideal pick up for urban goods transportation across the island. With a warranty of 12 months/ 50,000 km and minimal maintenance costs, customers are guaranteed to earn more profit and have complete peace of mind.
With the gradual opening of the market amid the COVID-19 pandemic in Sri Lanka, the demand for commercial vehicles is anticipated to see a significant spike in the future. Mahindra Ideal Lanka (MILPL) is now boosting its production capacity to meet the market demand for its pickups. This is the second consecutive product launch by Mahindra after the highly popular KUV100 was launched in July 2020.
The New Bolero City Pik-Up is powered by Mahindra’s proven 2,523cm3, m2Di, four-cylinder, diesel engine providing power of 46.3 kW (63 HP) and torque of 195 Nm for better performance. The Bolero City Pik-Up has a payload capacity of 1400 kg carry heavy loads effortlessly. Its sporty eye-catching wrap around headlamps, a stylised front chrome grille, a trendy dual tone instrument panel and comfortable fabric seats with matching door trims, gives it a more stylish and elegant look.