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‘DSI Tyres’ the revolutionary leader of the tyre world, made history winning three coveted awards at SLIM Brand Excellence – 2020. Bronze Awards in ‘Product Brand of the Year category and Local Brand of the Year category and Silver in SLIM DIGI’s 2.0 were the three awards respectively. The SLIM Brand Excellence which has the widest recognition as the most competitive and celebrative brand awards ceremony in Sri Lanka, was recently held at the BMICH. Samson Group MD Ranatunga Rajapaksa received the awards at the gala event.
Last year DSI Tyres received the gold award in ‘The turnaround brand of the year’ category. In a move to improve customers’ convenience, DSI Tyres introduced a home visit tyre fixing service upon online orders; a step forward from general sales procedure, in addition to a newly developed, attractive user-friendly website – www.dsityre.lk. Both these measures resulted in popularity and trust of the brand. Today DSI Tyres has become a household name as the company is keen to customers’ requirements and continuously improving the quality of their products through research and developments while promoting the brand in an echo friendly manner. All these moves contributed to their latest achievements. “Continuously maintaining products’ quality and customer care in international standards DSI Tyres has earned a name overseas. It is a pleasure that our efforts are recognised in this way,” said DSI Tyres Director Kavinda Rajapaksa. With a successful track record of over 37 years, DSI Tyres exports their tyres to over 75 countries. The company claims a large market share in the local market selling a wide range of tyres and tubes for motorcycles, bicycles and three-wheelers.