Interactive display of mobile marketing technology at zMessenger’s mPowered Brand Pavilion

Tuesday, 11 September 2012 00:39 - - {{hitsCtrl.values.hits}}

For the first time in Sri Lanka, an interactive display of mobile marketing technology was featured at zMessenger’s mPowered Brand Pavilion at the recently held 12th annual CIM Conference.

It featured cutting edge mobile solutions using augmented reality, innovative mobile apps and QR codes. Conference participants were able to learn more about each technology, experience using it on the provided mobiles/tabs and learn how to incorporate it into their brand strategy.

Around 70% of visitors expressed interest in using zMessenger’s augmented reality brand solutions as part of their future marketing plans, while 55% of the companies said they were looking to start using mobile apps within the next 12 months.

mPowered Brand Pavilion is an initiative of zMessenger, the leading provider of mobile marketing solutions in the country.