Singer Sri Lanka ventures into executive education with Singer Business School

Monday, 8 February 2016 00:00 - - {{hitsCtrl.values.hits}}

Singer (Sri Lanka) PLC, one of the nation’s largest and most successfully diversified companies recently forayed into the education sector, offering a diverse range of training and development programs for the corporate sector through its newly established Singer Business School.

A subsidiary of the Singer Group, the Singer Business School (SBS) leverages Singer’s heritage built over 164 years and its unmatched power as the No.1 brand for ten consecutive years.

The objective of SBS is to build upon the group’s existing resources as a proven entity, its knowledge base and expertise to provide a practical learning experience to participants.

“We know the art of developing people. As one of Sri Lanka’s Great Places to Work, we have developed a reputation in training and developing people. Those who have joined at grassroot level, with proper training and development, have made great strides in our organisation – some ending up as Directors. We have the resources to help challenge participants and grow themselves, their companies and institutions,” said Singer (Sri Lanka) PLC Group Chief Executive Officer Asoka Peiris.

SBS courses are uniquely structured and modern training programs provide participants with relevant professional knowledge, creating and delivering high-involvement career-oriented courses that enhance their skill-sets. The course elements are also geared towards training and motivating Millennials.

The courses currently offered range from Corporate Etiquette, Train the Trainer, Negotiation Skills, and Decision Making. Extending its support towards a greener society, SBS also offers programs on Carbon Footprint Calculations and Sustainable Development.

Additionally, SBS aims to provide an innovative, qualitative learning environment and management programs geared towards executive development with a focus on the skills needed for greater management roles such as Outbound Training, Financial Management for Business Managers etc,.

Moreover, the programs offered by SBS are designed and delivered by an eminent panel of both local and international trainers with experience across industry and academia.

“Our trainers have been with us conducting internal courses and their results prove they are the right people to provide optimal training,” said Singer (Sri Lanka) PLC Senior Manager, Human Resources Development, Koshitha Peramunugamage,

SBS have the expertise to customise training programs to suit medium scale organisations and even formulate training programs based on prerequisites of Human Resource Departments of other organisations or even for institutions which do not have separate training departments.

Additionally, SBS training programs uniquely offer participants the opportunity of continuing their engagement with the trainers even after the completion of the program. “We believe in sustainable training. We have an online forum where participants of a particular program can pose questions and receive advice from the trainer for a period of one year without any additional cost,” added Peramunugamage.

Further details on courses and information on SBS programs can be obtained by contacting 0766 177177, email [email protected] and on Facebook www.facebook.com/singerbs/