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By Waruni Paranagamage
The most renowned household exhibition in Sri Lanka, Singer Life Style Exhibition 2015 will be held from 27 to 28 November at BMICH.
The exhibition which is held for the fifth consecutive year will give Sri Lankan homes the chance to upgrade their most valued possession, their homes.
The Singer Life Style Exhibition isa one stop exhibition where the home owners can find everything they wish for from kitchen appliances, electronic goods, stylish furniture, computers and accessories and many more. And best of all, it has the world’s leading brands that are presented to customers under one roof and they come with offers and deals which are simply unbelievable.
SingerCEO Asoka Pieris said that the exhibition would showcase all the new and wide range of products which are available in the world over consumer durable exhibitions in Beijing, Las Vegas, Catan and Hong Kong.
“The customers can experience the new brands, technology and they can try bargaining at the exhibition. This time ‘Dell’ also will display their new products at the Singer exhibition. Not only that but also consumers can experience the wide range of products from many international brands such as ‘Sharp’ and ‘Sony’,” he added.
Organisers of the event said that the customers who were looking for the latest tech products such as mobile phones, laptops and tablet devices can visit the Singer Life Style Exhibition 2015. They said all the products available for sale would be brand new and carry the Singer warranty which is a trusted guarantee for quality reliability of the products.
Singer as being one of the biggest house brands in Sri Lanka has over the years since its inception established itself as more than a brand and a symbol of trust in homes. A heritage which began with the historical sewing machine has now gone to cover each and every aspect of the household but continuing the delivery of its values of trust and excellence. In this exhibition, Singer brings to customers every brand under its umbrella and features over 1,000 products with discounts up to 50% in some of the products.
Further Singer Life Style exhibition will compliment with fashion shows, musical performance and kids’ activities. Several new and innovative products also will be launched at this event further improving the significance of the exhibition.
Singer Sri Lanka Director Sales Kumar Samarasinghe, who is spearheading this event states said that the gate collection of this event would be used for its corporate social responsibility projects including the procurement of medical equipment and water purifying systems to provide clean drinking water for citizens of the North and East who are affected by kidney diseases.
He further mentioned that 90% of the stalls had been reserved by the exhibitors as soon as they heard the announcement of the exhibition.
“50 international brands would display their new products alone with the products which are planning to come on next year. By this time the exhibition will give the opportunity for small vendors by providing outside stalls,” he added.
Singer will provide opportunity for small to medium scale vendors to showcase their products at the exhibition in line with Singer’s social responsibility vision that big retailers and small/medium and ventures can coexist in a market. They believe that the support will allow them to position their unique products and make the large number of customers visiting the event become aware about them.
While Sampath Bank has partnered with this Life Style Exhibition as the official banking partner, the products are also available on easy payment schemes provided by Singer and credit card payments will be accepted for customers’ purchases as well.
Pix by Bhanuka Kirinde