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Friday, 5 June 2015 00:00 - - {{hitsCtrl.values.hits}}
Abishek Sithampalam and Thushan Shanmugarajah
The creators of findmyfare.com recently launched their latest e-commerce website, retailgenius.com. The new website is Sri Lanka’s first and largest premium online market-place, and will enable customers to shop for all their favourite luxury retail brands, in one place.
retailgenius.com will play a crucial role in supporting the growth of the e-commerce industry in Sri Lanka, and will connect premium sellers with online shoppers who are in search of high-quality products. retailgenius.com will offer the best brands at a discounted price and will provide shoppers with added convenience.
retailgenius.com has entered into strategic partnerships with leading luxury retailers in Sri Lanka including Kelly Felder, Colombo Jewellery Stores, Chatham Luxury Watches and Hameedia. The website will also feature the work of up-and-coming fashion designers, providing them with a valuable platform to showcase and retail their work.
As an online presence is essential for businesses to grow, retailgenius.com will also help traditional brick and mortar retail stores to generate additional revenue by selling their products online. Customers will be able to place their orders, which will then the delivered to their doorsteps. Customers will be able to try on the items that they have ordered and return them if they don’t fit. A variety of payment methods will also be offered, including cash on delivery, as well the option of paying online via credit or debit card.
The retailgenius.com website will feature a secure login, a diverse product offering and price list, as well as an online catalogue of items. Shoppers will be able to access their online order history with ease and will also be guaranteed access to a secure payment gateways and payment methods. findmyfare.com has a customer base of 100,000 customers who will be able to benefit from special discounts on luxury products sold on retailgenius.com, and will help drive traffic to the site.
Commenting on the launch of retailgenius.com Abishek Sithampalam, Director – retailgenius.com stated, “Following the success of findmyfare.com, we felt that we should expand our e-commerce model to include other high potential industries. retailgenius.com is the first premium online market-place of its kind and will play a crucial role in supporting the growth of the local e-commerce industry, as well as the retail sector at large.”
Thushan Shanmugarajah, Director Sales and Marketing, retailgenius.com stated, “Our main objective is to be the leading retail website in Sri Lanka, and eventually the region. We also hope to use the latest technology to make retailgenius.com the largest and most engaging premium online store in Asia that provides a one-stop shopping solution to meet the needs of both retailers and customers.”
The retailgenius.com site will also promote the different retail brands it features, by engaging with customers through Facebook, Google Ads, newsletters, radio and TV commercials, as well as ongoing press coverage. retailgenius.com will essentially invest in millions of rupees to promote the brands, and will handle all customer queries and support through a designated BPO call centre. Sri Lanka’s leading delivery companies have also partnered with retailgenius.com to provide added logistical support.
