Friday Dec 13, 2024
Thursday, 17 December 2020 03:15 - - {{hitsCtrl.values.hits}}
Premier hospitality chain, Aitken Spence Hotels, celebrates this festive season with a unique campaign aimed at paying tribute to ‘All the good in the world’. This year’s theme is inspired by the silver linings that have truly made a difference in the world today, amidst the disruptive events that unravelled since March 2020.
Curated around the ethos of ‘giving back’ and ‘sharing’ – two essential components that illustrate the heart of the festive season – the hospitality arm of the Group has created a range of activities that reiterates the spirit of Christmas, across its hotels and resorts in Sri Lanka, Maldives, India and Oman.
Close to home, Closer to heart
Under this overarching theme, the domestic campaign ‘Close to home, Closer to heart’ reaches out to those travelling with a purpose. Encouraging guests to spend their holidays in a space that feels like home – close to their own residences, and closer yet to the heart at Aitken Spence Hotels, Sri Lanka. Belonging to the chain of Hotels; Heritance Kandalama, Heritance Negombo, Heritance Ahungalla, Heritance Tea Factory, Turyaa Kalutara, Amethyst Resort Passikudah, Bandarawela Hotel and, Earl’s Regency and Earl’s Regent in Kandy – promises a rewarding experience, welcoming all to partake in a holiday that goes beyond just another vacation.
Taking on ‘a season of giving’, Aitken Spence Hotels Sri Lanka has pledged 1% of their turnover between 1 December 2020 and 15 January 2021 to purchase school supplies for children in and around the locality of the resorts in Sri Lanka. The Group also encourages guests to partake in this endeavour by choosing Aitken Spence Hotels as their home away from home this December and further contribute to the cause by donating to Spence Evoluzione Charitable Trust, which will further facilitate the cause.
Celebrating the brave hearts
In appreciation of the hard work and dedication of the local military and healthcare professionals, the hospitality group has also extended special discounts up to 58% under its ‘brave heart’ celebratory drive. Bookable during the month of December, the national heroes can enjoy a relaxing holiday at its resorts – from January to March 2021.
Love from yonder
Not forgetting the families who are kept apart from their loved ones due to the pandemic, the group has also made available bespoke and pre-made hampers as well as share meal platters that can be ordered online and delivered to the doors of their near and dear. With a range of sweet and savoury treats, unique hampers including local sweetmeat hampers ideal for the new year and an array of pre-planned meals for families of six to eight, the Group’s Heritance Hotels and Resorts are going all out in promoting a season of sharing, carefully crafted by their team of award-winning chefs.
Tying in with the overall domestic campaign of ‘Close to home, Closer to heart’ the lineup of treats include those closer to our palettes with new and innovative twists – such as billing chutney, rhubarb jam and a localised hamper with traditional favourites. Made in line with the Group’s sustainable and community development, ingredients are also largely, locally sourced.
A season like no other
Speaking of this incredible spin on the season of festivities, Stasshani Jayawardena, Aitken Spence PLC Director, Head of Tourism and Leisure, and Chairperson of Aitken Spence Hotel Managements, noted that the theme came naturally given its longstanding commitment to empower and inspire. “From the inception, Aitken Spence Hotels is known to have led the way for greater things within the industry. From sustainability to F&B to community engagement, we have always been at the forefront. The values and traditions that envelope us as a company is based on a premise of appreciation. Whilst it is easy to delve on the negative connotations based on the black swan event that has interrupted our lives as we knew it, we take this as an opportunity to appreciate and provide for those in need.”
She added, “We are grateful to all our patrons and partners who chose to stay, dine, celebrate and work with us in the past months. This is our way of paying it forward.”
Trendsetters in the industry, Aitken Spence Hotels hold a special place in the hearts of many, built on trust and loyalty over the years. With seasonal activities planned at all their properties to create a relaxing and stress-free holiday, they also maintain heightened health and safety practices, in line with local and international healthcare standards.
To be a part of a unique season and for more information, log on to www.aitkenspence.com or www.heritancehotelsandresorts.com.