EZY Infotech to distribute Gigabyte mother boards

EZY Infotech, Sri Lanka’s leading technology distributor, added a complete range of motherboards to its product portfolio by introducing the Gigabyte Ultra Durable4 Classic.

In Sri Lanka for the launch was Manager, South Asia Buisness, Gigabyte Technology Co Limited, Alan Szu.

EZY Infotech has grown to become the preferred partner for many highly regarded international brands entering the competitive IT and consumer electronics industry in Sri Lanka. EZY Infotech focuses on providing seamless solutions to brand owners in their stride to gain market share by extending their local knowledge and on ground expertise.

The intensive distribution infrastructure of EZY Infotech, which works on a unique pipeline distribution model, provides a clear advantage to brand owners by ensuring their products are available anywhere in the country within 24 hours.

Gigabyte Ultra Durable 4 Classic was designed keeping in mind four main areas of technology that protects PC’s from potential threats. These include humidity protection, electrostatic protection, power failure protection and protection from high temperatures. The advanced technology guarantees the machine functions at optimum levels on a daily basis by making it extremely reliable.

Addressing the humidity issues in Sri Lanka, Gigabyte uses a new fiberglass PCB technology that repels moisture by providing insulation and reducing corrosion against moisture, adding longevity to systems.  The use of high quality IC microchips delivers higher resistance to Electro Static Discharge (ESD) up to three times the average, thus making it highly resistant to ESD.

Speaking of their partnership, CEO/MD EZY Holdings, Shafraz Hamzadeen said: “We are proud to be a partner of Gigabyte and to announce the introduction of this game changing fourth generation Ultra Durable technology to Sri Lanka. A motherboard to a computer is like a heart to a human being. It controls many aspects on generating the optimum performance of every component. Therefore, selecting the correct motherboard becomes a very critical purchasing decision to the consumers. Gigabyte is a renowned name in the industry. They have been stalwarts of motherboard manufacturing and are currently ranked second largest in the world. We strongly believe in this partnership as it helps us fulfill our purpose of providing world leading technology brands for Sri Lankans.”

Gigabyte Technology Co. Ltd., headquartered in Taipei, Taiwan, is known as a leading brand in the IT industry with branch offices located in 24 countries around the world. In addition to motherboards and graphic cards, Gigabyte’s product portfolio includes notebooks and desktop PCs, datacenter servers, networking products, mobile handsets, and home entertainment devices to serve each facet of the digital life in the home and office.

“Sri Lanka is a rapidly growing market and we are very pleased to partner with EZY Infotech whose local expertise will enable us to service our customers better not only in sales, but also in marketing, warranty and delivery support. Gigabyte’s market share was 16% in 2008 with growth expected to reach 25% in 2013,” said Alan Szu, Manager, South Asia Business, Gigabyte Technology Co. Limited. “With the strength of the Gigabyte brand, combined with EZY Infotech’s extensive customer base, we look forward to a prosperous long term relationship.”

As a vital link in the technology value chain of Sri Lanka, EZY Infotech strives to be the preferred information technology partner to vendors and consumers by providing end-to-end, cost effective and exceptional business solutions.