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Shehan Akiel, the irst customer to purchase an S9 from Damro receives the device from Samsung Sri Lanka Branch Managing Director Hanbae Park flanked by Damro DGM Business Development Harsha Wijekoon, Damro Director Showrooms Calvin Croner, Samsung Sri Lanka Branch Deputy General Manger CE Business Sabry Ansar and Samsung Sri Lanka Branch General Manager/Head of Mobile Business Shantha Fernando
Samsung Electronics Co., Ltd. has appointed Damro as its latest distributor for Samsung Mobile phone channel, further expanding its network.
Samsung has launched a variety of smartphones over the past month and now the latest Samsung models are available for sale at Damro showrooms island-wide.
Damro is South Asia’s largest furniture manufacturer and a leading retailer in Sri Lanka for furniture and appliances. It has over 240 showrooms globally and 175 island-wide. Damro is already selling Samsung consumer electronics at its showrooms and is closely associated with the Korean brand. Samsung believes Damro’s existing familiarity with the brand will add value to the sales of Samsung, considering Damro’s island-wide presence; customers will enjoy greater access to Samsung devices.
Leveraging on the popularity of its brand amongst smartphone users in Sri Lanka, Samsung recently unveiled Galaxy Note8, Galaxy S9 and S9 Plus flagship devices, A6, A6+ and A8+ alongside the latest J-Series range - J7 Duo, J4, J6 and J8 aimed at the mid-segment smartphone market across various price points.
Demonstrating its commitment to Sri Lanka, Samsung is introducing these mid-segment smartphones to penetrate the market further and empower budget-concerned customers to enjoy the Infinity Display feature on Galaxy J6 and J8 from the flagship Galaxy smartphone series.
Targeted at the upper echelons, Samsung Sri Lanka has already launched the New Series of QLED, which is also be available to purchase at Damro showrooms.
Even as Samsung continues to excite Sri Lankan consumers with innovative, contemporary Mobile and Consumer Electronics’ launches, it is simultaneously striking strategic partnerships to develop its distribution network in Sri Lanka.
