Airtel and Mastercard introduce Sri Lanka’s first prepaid cashback offer

Tuesday, 10 September 2019 01:00 - - {{hitsCtrl.values.hits}}

From left: Airtel Sri Lanka Chief Marketing Officer Chandrashekhar Singh Chauhan, Airtel Sri Lanka MD and CEO Jinesh Hegde, Mastercard Country Manager Sri Lanka and Maldives R.B. Santosh Kumar, Mastercard Senior Analyst, Account Management Sheranga Perera and Airtel Sri Lanka Head of Data, VAS and Roaming Channa Munasinghe

Airtel Lanka has announced a strategic partnership with global payments and technology giant, Mastercard which is expected to bring about more benefits for customers, this time in the form of limited time instant cashback rewards on all transactions made through Mastercard on the My Airtel app.

These benefits are applicable for both recharges and bill payments made on My Airtel and marks the first time in Sri Lanka that instant cashback offers are being given for prepaid recharge transactions.

“Through this breakthrough partnership with Mastercard, we become the first in Sri Lanka to offer instant rewards that go straight to the wallet of prepaid users. This is especially relevant for our younger customer who is more conscious about convenience, continuity and staying connected always. There is a clear increase in the rise of e-commerce and a move away from cash. Offering real value can only happen if companies are able to understand the empowered consumer and deliver to their evolving needs,” Airtel Lanka CEO and Managing Director Jinesh Hegde said.

Prepaid users will receive instant cashback of Rs. 15 for any recharge of Rs. 150 or more made using Mastercard up to Rs. 300 per calendar month per user. The cashback will be instantly credited to the user’s Airtel account.

The postpaid customers using Mastercard will receive a 10% discount for bill payments of Rs. 1,000 and above through the My Airtel app, with a maximum discount of Rs. 300, which is instantly deducted from the following month’s bill.

Mastercard is very excited to partner with Airtel Lanka to offer instant cashback rewards to all loyal Mastercard cardholders who are on the Airtel network. This partnership comes at a most opportune moment, given the unprecedented increase in online payments in the country. As always, Mastercard will continue to drive the adoption of electronic payments in Sri Lanka,” said Mastercard Country Manager – Sri Lanka and Maldives R.B. Santosh Kumar.

The cashback offer will be valid for a period of three months commencing from September.