Culture transformation of traditional healthcare wins MyDoctor e-commerce brand recognition

MyDoctor, Sri Lanka’s premier holistic digital healthcare platform was proud to be recognised among the top 20 e-commerce platforms in Sri Lanka in 2019. The assessment was carried out by Brand Finance, a leading independent brand valuation company with its headquarters in the UK. 

The overall vision of MyDoctor’s is to create a connected healthcare eco-system with the help of ever expanding digital technology to pursue collaboration across the healthcare eco system and connectivity among stakeholders within the industry. The state-of-the-art technology and solutions used by the company are committed to creating a paradigm shift in the landscape of Sri Lanka’s healthcare where the patient is in control of his/her health and wellness. 

The digitisations of cultural based healthcare is an important prerequisite for the overall digitisation of all stakeholders within the sector. This is an essential and key component for the overall success of a smooth collaboration across eco-system stakeholder. The wide array of services and products offered by the company enable individuals to proactively look into their health and wellness and engage in a preventative method of care as opposed to a reactive method of care. 

The much recognised corporate slogan ‘For All your medical needs’ is a facilitation of the amalgamation of all the services they provide as a whole to enable the end patient to enjoy the benefits of a connected healthcare eco system. Whereby a user has convenient access to doctors, pharmacies, laboratories and hospitals at their fingertips. The suite of services offered by MyDoctor have enabled the company to gain recognition among their clients who comprise of both individual and corporate members. The convenient suite of services offered though their app and web based solutions are:

n24/7 Speak to a Doctor facility 

nFor confidentiality and discreetness chat with a doctor via e-chats

nReceiving digital medicine prescriptions and getting them delivered right to your doorstep 

nDigitally maintained personalised health profiles of customers (via web & app) 

nPaperless laboratory prescriptions 

nDigital loyalty card and discounts from a network of healthcare establishments island-wide.

nChannelling your specialist via the platform 

nAnd many more services that provide you with a seamless integrated healthcare solution. 

As technological innovations become inseparable from healthcare and as healthcare systems worldwide are evolving the paradigm shift is inevitable. The phenomenon of digital healthcare is a sophisticated transformation of cultural healthcare to a technologically based platform to drive healthcare services. MyDoctor as a digital health company provides a platform to enable that seamless transformation of healthcare through disruptive technologies to enable driven result to both caregivers and patients. This paves the way to a level of doctor-patients relationship driven solely on shared decisions and democratisation of care.

As a team, at MyDoctor the core fundamental belief is that the advancement of technology should be utilised to the optimum, for the greater good of humanity where it is needed the most. In conclusion CEO Sameera Wijerathna stated, “I would personally like to take this opportunity to thank our loyal customers and partners for the level of confidence they have shown in us which enabled us to gain recognition among the top e commerce brands in Sri Lanka, our success proves that our intentions of shifting cultural healthcare has been accepted by our clients and we strive to provide them with services to further enhance this experience.” MyDoctor is now on a journey that is inevitable in the technological spectrum and the results of the same would continue to keep society mesmerised.