Friday Dec 13, 2024
Thursday, 6 October 2011 00:00 - - {{hitsCtrl.values.hits}}
The Sri Lanka Institute of Marketing (SLIM), the national body of marketing inaugurated the First National Diploma dedicated for sales personnel of the country at a ceremony held at the SLIM House in Borella, in the presence of academics, corporate and SLIM membership recently.
Jagath Miriyagalle Regional Manager of HNB Assurance Ltd. handed over the first application to SLIM.
SLIM President Thushara Perera commented, “The National Diploma in Sales Management (NDSM) is concentrated at individuals, corporates who are interested in acquiring specific competencies and inherit that advantage of being a qualified sales person. NDSM is the only course in Sri Lanka that fulfills the gap of a true professional qualification for Sales Personnel”.
Nandana Wick-ramage, Dire-ctor Sales and Marketing of CBL who graced the event mentioned “It is important for sales personalities in Sri Lanka, to gain knowledge on sales which the National Diploma in Sales Management course fulfills; this course empowers the sales professional to achieve career growth”
Sanath Senanayake, Executive Director/ CEO SLIM stated, “SLIM believes in conferring our sales and marketing fraternity with the best qualification, not only with the theoretical knowledge, but also the most significant practical exercises which result in molding a sales personality.
SLIM, which is the national body of marketing, true to its vision, is well on the way creating paradigms in establishing marketing as the driving force enhancing business and national value.
We as the catalyst in the industry will continue to introduce the best of marketing education, which are relevant for the future of an emergent industry in the country”.
The National Diploma in Sales Management (NDSM) from SLIM is convenient to follow and it covers five modules, each covering a depth of content within stipulated direct contact hours, carried out within 12 months. SLIM currently offers courses in marketing leading to Postgraduate Diploma and MBA level.