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Sri Lanka’s leading herbal cosmetics brand Nature’s Secrets has gone beyond its objectives of being profit-oriented and implemented a series of corporate social responsibility projects, to contribute to the country’s economic development. Nature’s Secrets has conducted a number of training programmes with the objective of enhancing the employability skills of the country’s youth.
For the past couple of years the company has been supplying all the beauty products required by the state owned Sri Lanka Vocational Training Authority (SLVTA)free of charge to conduct its beauty culture course practical training held island-wide. With the partnership of the Sri Lanka Vocational Training Authority, Nature’s Beauty Creations Ltd., (NBC) has been able to provide a helping hand to thousands of youth through skills training to enter into the competitive business world.
This year, Nature’s Secrets tied up with the Sri Lanka Vocational Training Authority to conduct another training programme for the 9th consecutive year. The agreement for the programme was signed on 10 April, at the SLVTA headquarters in Narahenpita by its Chairman Colonel S.R.P. Ratnayake (RWP, RSP) and Natures Beauty Creations Ltd., Chairman Managing/Director Samantha Kumarasinghe.
NBC believes that it is the company’s responsibility to participate in such activities and motivate the country’s youth under the slogan “l can”, which will contribute towards the country’s prosperity. NBC is working towards the goal of making its products a world-renowned Sri Lankan brand by the year 2020. At present, its products are registered in more than fifty countries worldwide.
Nature’s Beauty Creations Ltd., is the only local cosmetic manufacturer with products meeting European GMP and internationally recognised ISO 9001 and ISO 14001 standards. All products, which are of international standards, are produced in its state of the art factory equipped with the latest technology using extracts from herbal plants. NBC has maintains a medicinal plant garden at the factory premises, where more than 500 rare herbal medicinal plants are preserved. Nature’s Beauty Creations Ltd., is the only private organisation to establish an in-house plant research laboratory, where researchers could experiment and study herbal medicinal plants. The company has also established a tissue-culture facility where plants could be tissue-cultured and propagated. These plants are distributed among the public as a way of preserving them for future generations.