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Hashan Travis Haputhanthri, business turnaround and human transformational specialist, philosopher, founder of YES Academy, Brand Marketing, Asia’s 1st Brand Philosophy – Travis Brandsology and IGNITE self founded 4th personality of a human recently appointed to perform his philosophical IGNITE coaching program for Kenpark garment, Bangladesh.
Speaking to newspapers Hashan Haputhanthri said, “It was a great opportunity given by McQuireRens and Jones to fly to Bangladesh to train the dynamic Kenpark Garments middle managers. IGNITE which was designed to uplift and discover the 4th personality of a person will help a middle manager to fuse himself to discover the true potential.
IGNITE in Bangladesh was so successful where the entire team got so motivated. It is scientifically done and methodically executed. IGNITE made Kenpark teams to be fully geared up to take on the next challenges. “Kenpark Garments team is highly active and a versatile team and it is an honour to be with them. I must thank, Ajith De Silva (MD) and Namal Rajapaksha (Director Finance) of Kenpark Garments of encouraging me on this,” Haputhanthri said.
“It is not just another ‘motivation program’. Motivation has become a business in our country today. My IGNITE is not meant for that, but for sheer discovery of a person’s hidden self or the hidden ignitable domain’s strength. I urge organisations to promote these kinds of programs where it will discover a person’s true self. I launched this in India and the feedback was really breath taking. Then I went to Pakistan and few other countries and allowed students to discover the true potential.
Hashan Haputhanthri (A veteran for Branding and Marketing) is the General Manager – Marketing for STAR Holdings International, Sri Lanka’s emerging force for Detergent Powder, Detergent Bars and Dishwash. He mastered the launch of RAZOR International – the internal advertising agency for Start Holdings. Hashan is the author of Asia’s 1st Brand Philosophy Travis Brandsology and Co-Author for nine international books. He is in the Advisory Boards of three International agencies for Marketing and Branding. Also he was the Head of Marketing for TVS Lanka where TVS won Brand of the year 2016 with three Gold awards and two Silver Awards at SLIM Brand Excellence. In 2015 he won the Product Brand Year – Gold with another Gold and Silver Award for TVS. He also won Turnaround Brand of the Year Gold for Maliban Biscuits by introducing Maliban Smart Cream Cracker. He has won many awards for his work in Marketing and Branding and was adjudged and conferred as a World Best Marketer in New Delhi.
Having more than 25 years of brand marketing experience for both Food and Non Food, Hashan headed brands like Nivea, Maliban Biscuits (instrumental in launching Maliban Smart Cream Crackers) and in Fiji Islands – Sunquick, Weetbics, Royal Tea, Island Chill Mineral water and 30 other major brands. Hashan has done research in Inca, Egypt and Sri Lankan symbology. He has further researched colour psychology and Namelogy as well.
Brand marketing and non conventional marketing are his inventions and newly revamped Diploma in Strategic Brand Management for SLIM with practical assignments was also his invention. Hashan Haputhanthri is the first Sri Lankan to write about a Sri Lankan case study for an International book and the topic was “Manusath Derana” a CSR program done by Derana TV. Also, he introduced Sri Lanka’s 1st Practical Branding academy – YES Academy. Also, practical brand management is also his concept. He is Strategic Business Consultant as well as an ICC Level 01 qualified Cricket Coach.