Singer introduces SMS receipts for utility bill payments

Thursday, 23 February 2012 00:56 - - {{hitsCtrl.values.hits}}

Singer Sri Lanka yesterday announced the launch of SMS receipts to aid customers who pay their utility bills through the company’s retail network countrywide.

This is the first time a retailer has introduced such a feature and the launch underscores Singer’s commitment to the environment and its customers.

Inspired by the company’s green initiative, the SMS Receipts feature will contribute to Singer’s efforts in reducing paper wastage.

Singer Marketing Director Nasser Majeed said: “Every organisation is today faced with the very pertinent issue of paper wastage. As a socially responsible corporate citizen, we take the onus upon ourselves to initiate measures such as SMS Receipts to reduce paper wastage.”

“Our customers are also increasingly conscious about the environment. This doesn’t mean they merely want products and services that do not have any adverse environmental effects. It means they also want companies and brands they patronise to put in place sustainable practices. By introducing the SMS Receipts feature, we are encouraging our customers in their pursuit of a sustainable modern lifestyle,” he added.

The SMS Receipts feature will also result in faster service to customers, reducing queues and increasing efficiency of Singer’s utility bill payment operations.

Singer Sri Lanka brings its trusted excellence in products and services to Sri Lankan customers through its widespread chain of retail stores. Singer also provides an outstanding after sales service to its customers across the country through a network of seven regional service centres and over 150 service outlets.