Cinnamon Red pioneers ‘lean luxury’ for contemporary travellers

Thursday, 28 August 2014 00:05 -     - {{hitsCtrl.values.hits}}

  • New hotel infused with Rs.3.5 b investment opens on Monday, aims to bring new lifestyle experience in city hospitality

The first of September heralds a brand new chapter for the Cinnamon Hotels & Resorts chain as the country’s first-ever ‘lean luxury’ hotel with a Rs.3.5 billion investment opens its portals to pioneer a completely new lifestyle experience in city hospitality. Keenly attuned to the empowered contemporary traveller whose needs are discerning, detailed and exact, Cinnamon Red combines unique ambience and elegant interiors to fulfil the requirements of the new age traveller. Conveniently located at Ananda Coomaraswamy Mawatha in Colombo 3 (formerly Green Path), Cinnamon Red introduces the concept of lean luxury, aimed at invigorating the quintessence of travel, bridging luxury and affordability with intuitive service, modern technology and a range of facilities. On presenting this unique experience to the modern-day traveller, Deputy Chairman and President Leisure Sector of John Keells Holdings Ajit Gunewardene said: “We are in the business of crafting inspiring experiences and our goal is to create a Sri Lankan brand that is recognised internationally. We are proud to have introduced the unique concept of ‘lean luxury,’ an evolution, which is well aligned to Sri Lanka being poised to attract the new age traveller in the next decade. Cinnamon Red carries all the core aspects of the Cinnamon brand, catering to various segments of travellers.” He further asserts that Cinnamon Hotels & Resorts plans to expand this concept to other cities too, multiplying its investment in leisure and hospitality. Transforming Colombo’s skyline, Cinnamon Red consists of 26 floors housing 243 spacious rooms. The hotel’s ultra-modern amenities include self-check-in and check-out kiosks, e-concierge services, round-the-clock vending machines, IPTV systems in all rooms and uninterrupted wireless connectivity. The property has an infinity pool, a rooftop bar and a fitness centre located on the 26th floor, giving guests a 360-degree panoramic view of the city of Colombo and the Indian Ocean. A uniquely-designed restaurant on the eighth floor and a reception cum tea and coffee bar on the seventh floor personify the ‘lean luxury’ concept. Cinnamon Hotels & Resorts Sector Head – City Hotels Rohan Karr noted that this venture is set to expand the brand’s portfolio in hotel management. The property will further enhance the room inventory within the chain’s city hotels which is collated through 501 rooms at Cinnamon Grand and 346 at Cinnamon Lakeside. “Cinnamon Red is where business and comfort meet, blending the best of both worlds. Contemporary travellers seek a relaxed, uncomplicated stay, with less fuss and more independence, which is what we unequivocally offer at Cinnamon Red,” Karr said. He added that plans are underway to further develop the Group’s leisure assets, reiterating that this sector, where Cinnamon Hotels & Resorts has a strong footing, would be a key growth catalyst. “We see Colombo becoming the next ‘hot’ destination in Asia and given that we have taken a long-term view of the country, we’re extremely confident of the potential that Sri Lanka has.” The Cinnamon Hotels & Resorts portfolio comprises 13 hotels including two Colombo city hotels, eight resorts in Sri Lanka and three island resorts in the Maldives. With the launch of Cinnamon Red in September as a lean luxury brand, the Cinnamon Hotels & Resorts chain is poised to set a new benchmark for the lean luxury category in the country.

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